dispositional 中文意思是什麼
dispositional
解釋
素質上的-
According to the structural model, positiveness of consumer prior expectations of the sponsoring brand regarding its altruism orientation and perceived persuasiveness of evidences communicated by the sponsoring brand regarding its altruism orientation are found to be exogenous constructs that generate juxtaposing effects, mediated by the three causal dimensions of the sponsoring brand ' s sponsorship behavior in the first order and dispositional of sponsor motivations in the second order, on perceived sponsor sincerity which is designated as the terminal endogenous construct of the model
根據此實證結構模型顯示，消費者對贊助品牌利他倒像先前期望之正向性，與贊助品牌所傳播關于其利他導向證據被知覺之說服力，乃是被知覺之贊助者誠意此一終極內衍變項之並列外衍變向；消費者對贊助品牌之贊助行為之三個因果歸因構面以及對贊助者動機之內在本質歸因，分別為第一序與第二序之中介內衍變項。 -
Core self - evaluations : a new approach of dispositional research
人格傾向研究的新取向
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