introduction to marketing 中文意思是什麼

introduction to marketing 解釋
市場學導論
  • introduction : n. 1. 引導；傳入。2. 介紹。3. 推廣，採用；引進。4. （育種）引種。5. 序，導言，緒言；【音樂】前奏，序奏。6. 初步，入門（書），概論。
  • to : adv 到某種狀態；〈特指〉到停止狀態；關閉。 ★也常和動詞結合，略去其後賓語，而構成成語： The door i...
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  1. In dry farming in the northern great plains, mary hargreaves reviews the changes in agricultural technology and farm management through the 1920s, the introduction of federal programs as drought and depression recurred in the 1930s, and the realignment of concerns from drought to marketing instability during the recovery years that followed

    描述:在《北部大平原的旱作農業》這本書里，作者回顧了20年代在該地區旱作農業的技術和管理， 30年代政府對旱作農業所創立的一些工程以及后來對旱作農業的調整。
  2. Chapter two " impacts of china ' s accession to wto on retail industry " analyzes : the influence of accession to wto on domestic retail industry ; pressure from international business capital due to its advantages of capital strength, scale and advanced business pattern ; competition pressure from low profit criterion of supermarket business ; pressure from the management advantage of international business groups. chapter three " development strategy for retail industry after china ' s accession to wto " studies the development strategy for china ' s retail industry after accession to wto : formulating relevant laws and policies for foreign capital introduction as soon as possible ( asap ) ; working out plans for establishment of large - scale supermarket network asap ; developing multiple business patterns with mainstay business as the focus ; developing chain store business to bring about scale efficiency ; accelerating of modern enterprise institutional reform ; promoting scientific management level of retail enterprises ; setting up scientific and overall marketing concept, further strengthening sense of market orientation ; attaching greater importance on resources of talented persons and commodities ; making full use of information technologies, implementing e - commerce mode in retail enterprises ; actively exploring northwest china and developing new market

    文章第二章「中國加入wto對零售業的沖擊」從中國零售業對外開放的歷史入手，簡要介紹了中國加入wto對國內零售業的影響，指出加入wto后，中國零售業可能面臨以下幾個方面的沖擊：國際商業資本在資金、規模和業態的先進性上所帶來的壓力；規模擴張壓力，即中國連鎖超市受到了投資規模擴張的資金壓力；超市行業低贏利水準的競爭壓力；國際商業集團在管理上的優勢對中國零售企業的壓力；新的管理理念、服務方式進入所帶來的沖擊；現代商業觀念的引進打破了中國商界固有的思維；國際經濟一體化程度的提高不斷促使中國零售業的絕對利潤和相對利潤下降；我國零售業網點的不足以及布局的不合理；零售業的信息革命所帶來的觀念沖擊。
  3. The purpose of this thesis is to find an adaptive marketing strategy under the current situation for s company and other egg chicken breeding farm through demonstration studying on s company and marketing theory studying. the thesis includes 4 parties. in part 1, it gives us a brief introduction of egg chicken breeding, the future tendency of egg industry and the marketing situation of s company

    本論文是在現代市場營銷學理論指導下，結合理論對s公司進行實證研究，反思s公司綠色雞蛋的市場營銷工作，通過對產品和市場的研究，重新進行市場細分，選擇目標市場，進行市場定位，從而制定出適應當前市場條件的營銷戰略和相應的營銷策略，對s公司的發展具有重要意義。
  4. This seminar closely followed the release of tencent s enterprise im product " tengxuntong " on september 9 in kerry center of beijing, on the seminar, mr. zhang yong, east china region gm of kingdee, mr. zheng liang, marketing gm of kingdee and mr. sun feng, shanghai r d center gm of kingdee gave detailed introduction to kingdee k 3 oa project and expressed full confidence in its success

    騰訊科技深圳有限公司，作為亞洲最大的實時通信服務供應商，繼9月9日在北京嘉里中心隆重發布其企業級實時通信產品「騰訊通」 rtx之後， 9月19日再度出手，與金蝶集團聯合召開了「分享知識分享成功金蝶k 3 oa項目驗收與騰訊通rtx交流會」 。
  5. These policies govern who has access to this pool based on business priorities business cycle, new product introduction, marketing campaigns, sudden announcements from a competitor, etc.

    這些策略根據業務優先級（業務周期、新產品介紹、銷售活動、競爭者的突發事件等）控制可以訪問這個資源池的用戶。
  6. In reverse, it causes much debt and make themselves go into trouble in this article, with discussion on the whole course of the technical reformation project to cn cutters made by harbin nol tool works, from setting up the project, introduction of the enterprise status, the marketing forecast to the investment evaluation and financial analysis. it introduces these problems in details from all aspect. applying financial ration analyzing theory, enterprise strategy management theory enables the quantitative evaluation of the enterprise present situation

    本文詳細敘述了哈爾濱第一工具廠數控刀具技術改造項目實施的全過程，從項目立項，企業概況介紹，市場預測一直到投資估算及財務分析評價，從多方面多角度介紹項目改造過程中應考慮的問題，運用了財務比率分析理論和企業戰略管理理論，對該企業的現狀進行了定性分析及定量評價，並提出了解決問題的方法和相關對策。
  7. The equipment guide is revised on an annual basis and the updating of information relies heavily on voluntary data provided from the manufacturers. additions in this issue include a generic introduction to the taiwan environment industry and an index listing of domestic environment protection equipments. an english version of the domestic equipment manufacturers catalog is also added to facilitate marketing the fine quality environment protection product to international customers with a goal of overseas market expansion and provide fast and effective query service

    便覽逐年增修新版，資料更新多賴廠商所提供資料，並增設我環保產業一般性介紹，國產設備一覽表與實用索引，本次國產設備廠商名錄並新訂英文版，以便向國外廠商推銷我國優良環保產品，擴展海外市場，提供各界快又有效率的查詢服務。
  8. The first is the introduction of tianwei wine limited corporation and the perspective of wine line ; i analyze tianwei firm and the wine market with some analysis methods in the second chapter, such as pect analysis, porter analysis, company conditions analysis, swot analysis etc. and then make out the key ingredients for success ; the third chapter includes the market segmentation, the selection of target market, and making out the marketing strategy ; the marketing tactics about tianwei wine how to enter the market and occupy the weiyuan market are designed in chapter four ; i for mate the marketing indemnify system in chapter five

    本文從天威酒業的實際情況出發，結合現代市場營銷理論，系統制定出了天威酒入市的市場營銷戰略。論文包括五個部分：第一部分介紹了天威酒業公司的概況和所處行業的發展狀況。第二部分對白酒市場及天威酒業進行pect分析、波特分析、公司內部分析、 swot分析，總結出企業成功的關鍵因素。
  9. Secondly, according to the fact instance of sanhuan firm, the marketing status of sanhuan firm was analyzed briefly which included the brief introduction of sanhuan firms, analysis of marketing department, analysis of customer characteristic and the marketing distribution status of the product. the market content related to marketing which is developed from customer market to provider market, interior market, competitor market, distribution trader market, affecter market and inviting market was instructed according to the fact instance of sanhuan special automobile firm. these widely extended the meaning and content of the traditional market marketing and proposed the marketing up - to - date depends on the political skill and common relation skill which are carried on in the market availably more and more

    文章首先從營銷理論的發展入手，闡述了對營銷理論研究的必要性，繼而結合三環專用汽車公司的實際情況，對三環專用汽車公司營銷狀況作了簡要的分析，主要包括三環專用汽車公司簡介、銷售部門分析、顧客特徵分析、產品銷售區域分佈狀況等，說明了關系營銷的市場范圍從顧客市場擴展到了供應商市場、內部市場、競爭者市場、分銷商市場、影響者市場、招聘市場等，從而大大地拓展了傳統市場營銷的涵義和范圍。
  10. Mr tang yu lap, chairman, hantec investment holdings, said : " following the introduction of the second phase of cepa and further liberalisation of the services sector in mainland china, we will continue to pursue overseas network expansion particularly in the mainland market by way of setting up representative offices and building up sales and marketing relationship with consultancy services providers in the mainland

    亨達國際控股主席鄧予立先生表示：隨著更緊密經貿關系安排第二階段的推出，中國大陸進一步開放服務行業，亨達將繼續尋求擴闊海外網路的機會。亨達會透過開設代表辦事處，並與內地的顧問服務業者建立銷售與市務拓展關系，藉此拓展集團尤其關注的中國市場。
  11. The introduction of marketing area and related models is to bring china ’ s retailers some skills in choosing retail location which is vital to their business

    商圈理論對于零售商選址及企業經營管理都有非常重要的實踐指導意義，是國外零售商選址的重要環節。
  12. And it also, by the use of marketing theory, make more systematical, deeper analysis and exploratory investigation to the marketing strategies of the china life insurance co. ltd. there are four chapters in this article, the brief is as follows, chapter 1, it begin with the introduction of the development of the life insurance industry and the present situation, the opportunities we have and challenges we are faced as well, and there are also some briefings about the china life insurance co. ltd. besides, in this chapter, some professional knowledge of life marketing are also given theoretically, followed by the elaboration of features, development and the need of this marketing strategy study, all of which are the theory foundations of this article

    近10年我國壽險企業發展迅速，隨著中國壽險業外部環境的改變，競爭主體的逐步增多，尤其是加入wto以後，壽險業的競爭日趨激烈，壽險企業營銷戰略的制定與實施對壽險業的發展則顯得尤為重要。本文旨在對壽險企業營銷戰略的制定及其實踐進行研究，以我國壽險營銷的實際發展狀況為基礎，結合壽險營銷的相關理論，以中國人壽保險股份有限公司營銷的現狀及其未來的發展戰略為切入點，對其營銷戰略與策略的建立進行比較系統、深入的研究和探討。
  13. Lead and direct assigned engineering activities of the project teams in order to achieve successful market introduction according to product development process includes : developing components and systems solutions that achieve target functionality and performance, coordinating development testing and failure analysis, working with suppliers to ensure purchased component cost efficiency and performance, supporting manufacturing on fabrication and assembly issues, and cooperating with marketing to ensure product output satisfies customer needs

    領導及指導開發方面的工作，完成開發任務包括：研發產品的功能性以及相關零部件、測試分析、控制外購零部件、提供生產裝配技術支持、控製成本以滿足市場部門的成本要求。
  14. The theme, based on the general introduction of the development of tsinghua tongfang internet education industry, through the factual case study of lanzhou university project, tells how to push the operation mode of china ' s remote internet education development by making use of marketing channels of business training. at the end of the theme, the suggestions about the business operation of internet education are provided, expecting to provide some help to the development of internet education

    本文在總體介紹了清華同方網路教育產業發展概況的基礎上，主要通過蘭州大學項目的實際案例，論述了應該怎樣利用行業培訓的營銷渠道，來推動我國遠程網路教育發展的運作模式；文章結尾部分對網路教育的企業化運作提出自己的設想，以期對我國網路教育的發展提供一些幫助。
  15. Introduction to marketing

    市場營銷入門
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