marketing advantage 中文意思是什麼
marketing advantage
解釋
銷售優勢-
In recent years, the hotel industry of our country develops quite rapidly and the marketing competition is fierce day by day. if you want to make and keep the advantage of the competition, you must put attention in improving the service quality of customer aesthesia hi the hotel, then make the customer satisfied, and form customers loyal
近年來，我國飯店業發展相當迅速，市場競爭也日趨激烈，要想取得並保持競爭優勢，飯店就必須把注意力放在提高顧客感知服務質量上，進而讓顧客滿意，形成顧客忠誠。 -
The whole design and construction of bank organization structure must be at the leading of the market ; at the center of the demand of customer ; at the start of creating competitive advantage ; on the basis of the downstage organ driving the setup of background ; at the aim of providing overvalue services by marketing, creating value for customer to ensure the satisfactions and happiness of customer, for creating more loyal groups of customer
整個銀行組織結構設計和組織機構設置都要以市場及其未來變化為導向，以客戶及其需要與變化為中心，以有利於創造競爭優勢為出發點，以前臺機構的設立為起點帶動后臺機構設置，以能夠通過各種營銷手段提供超值服務，為顧客創造價值、保證顧客滿意和快樂，創造更大的忠誠顧客群為目標。 -
By way of integrating the relative theories of marketing strategy and the present market situation of rubber oil and liaohe lube oil plant, it is concluded that naphthene type rubber oil shall take part in the middle - grade rubber oil target market competition while the aromatic type rubber oil shall take part in the low - grade rubber oil target market competition. the reason is that the former has the advantage of advanced total cost and the later has a variety of products
論文通過運用市場營銷學和市場競爭戰略相關理論，結合橡膠油市場現狀和遼河潤滑油廠實際情況，研究得出「環烷型橡膠油以總成本領先戰略參與中檔橡膠油目標市場競爭，芳香型橡膠油以產品差別化戰略參與低檔橡膠油目標市場競爭」的結論，並提出了遼河潤滑油廠保證總成本領先和產品差別化的措施。 -
To make marketing gambit innovation on that base, the post - savings bank should exploit new financial product priority at intermediary service, personal credit service and particular deposit account service, take advantage of the new internet channel to founded net bank, make internal maketing and customer value management for upraise competitive capability and service level, make alliance strategic to meet the polytropic customer demand
在此前提下開展營銷策略創新，要注重從中間業務、個人信貸和特色存款業務方面開發新的金融產品；利用網際網路技術提供的新渠道開辦網上銀行；為提高競爭能力和服務水平進行內部營銷和顧客價值管理；為適應顧客需求的多樣化而進行戰略聯盟。 -
Located in shanghai pudong etdz, fangyuan group shang hai construction machinery co., ltd. integrates products development, production, sales and marketing service and takes geographical advantage to become a base for group absorbing high - competence talents, transforming hi - tech fruit, exploiting upgrade products as the connector and bridge covering north china market, involving international competition
方圓集團上海建設機械有限公司位於上海浦東經濟技術開發區，公司集產品開發、生產、銷售、市場服務為一體，發揮區位優勢，成為集團吸納高素質人才、轉化高科技成果、開發高檔次產品的基地，輻射華東市場、參與國際競爭的紐帶和橋梁。 -
Chapter two " impacts of china ' s accession to wto on retail industry " analyzes : the influence of accession to wto on domestic retail industry ; pressure from international business capital due to its advantages of capital strength, scale and advanced business pattern ; competition pressure from low profit criterion of supermarket business ; pressure from the management advantage of international business groups. chapter three " development strategy for retail industry after china ' s accession to wto " studies the development strategy for china ' s retail industry after accession to wto : formulating relevant laws and policies for foreign capital introduction as soon as possible ( asap ) ; working out plans for establishment of large - scale supermarket network asap ; developing multiple business patterns with mainstay business as the focus ; developing chain store business to bring about scale efficiency ; accelerating of modern enterprise institutional reform ; promoting scientific management level of retail enterprises ; setting up scientific and overall marketing concept, further strengthening sense of market orientation ; attaching greater importance on resources of talented persons and commodities ; making full use of information technologies, implementing e - commerce mode in retail enterprises ; actively exploring northwest china and developing new market
文章第二章「中國加入wto對零售業的沖擊」從中國零售業對外開放的歷史入手，簡要介紹了中國加入wto對國內零售業的影響，指出加入wto后，中國零售業可能面臨以下幾個方面的沖擊：國際商業資本在資金、規模和業態的先進性上所帶來的壓力；規模擴張壓力，即中國連鎖超市受到了投資規模擴張的資金壓力；超市行業低贏利水準的競爭壓力；國際商業集團在管理上的優勢對中國零售企業的壓力；新的管理理念、服務方式進入所帶來的沖擊；現代商業觀念的引進打破了中國商界固有的思維；國際經濟一體化程度的提高不斷促使中國零售業的絕對利潤和相對利潤下降；我國零售業網點的不足以及布局的不合理；零售業的信息革命所帶來的觀念沖擊。 -
Finally, paper use marketing theory and method, according to actual demand and vegetables development trend of consumer, propose in order to set up a new channel, its concrete train of thought is : make great efforts to change government ' s function, accelerate setting up the material flow of vegetables and electronic business system, fully utilize enterprise ' s advantage, support the transportation and sales organization of vegetables and agricultural technology association energetically
在最後兩章，論文運用市場營銷學的理論和方法，根據武漢市消費者的實際需求和蔬菜市場的發展趨勢，提出了以建立扁平化、快捷化蔬菜營銷渠道為方向，對現有渠道進行優化和整合的方案，其具體思路是：努力轉變政府職能，加快建立蔬菜物流和電子商務系統，充分利用企業優勢，大力扶持蔬菜運銷組織和農業技術協會。 -
This thesis conducts a detailed analysis of yangda dairying group ( ydg ) from the perspective of marketing situation, competitiveness and designs four sorts of management strategies through " swot ". there are : ( 1 ) to emphasize freshness of our products ; ( 2 ) to regulate or innovate inner organizational structure of the enterprise under the pressure of external competition ; ( 3 ) to introduce green marketing concept by taking advantage of advanced technologies at yangzhou university ; ( 4 ) to avoid competition with rivals on room - temperature dairy products
本文從營銷環境、競爭力的角度對揚大乳業集團作了細致分析，並通過swot分析設計出了四大類經營戰略方案，即採取差別化戰略突出乳品在本地市場的新鮮優勢；利用外部競爭壓力加快推動對內部組織結構的調整和改造；充分發揮高校科技與人才優勢，引進綠色營銷理念，塑造綠色乳品形象，引導綠色乳品消費，避免在簡單的買贈促銷上與競爭對手對抗；採取「有所為有所不為」的策略，避免在常溫產品上與競爭對手進行正面競爭。 -
Depending on the latest it and advanced administrative idea and model, and adopting the most advanced invented mode of production, the links of designing, manufacturing and marketing and essential factors of technology, management and person are harmonized and integrated together. depending on the r d in electron chemicals, metal catalysts and noble metal salts, and advantage in market information, sunhu brand and technology, we are trying to provide special demanding products and the best individualized service for our customers
公司以專用化學品的生產經營為核心，通過對專用化學品精細化工品以及各種醫藥中間體的研發配製和委託加工，力爭成為在中國甚至國際化工市場上能夠為不同的領域生產廠家，各種用途和加工工藝提供特定的化學品及個性化經營服務的專業公司。 -
Depending on the latest it and advanced administrative idea and model, and adopting the most advanced invented mode of production, the links of designing, manufacturing and marketing and essential factors of technology, management and person are harmonized and integrated together. depending on the r & d in electron chemicals, metal catalysts and noble metal salts, and advantage in market information, sunhu brand and technology, we are trying to provide special demanding products and the best individualized service for our customers
公司以專用化學品的生產經營為核心，通過對專用化學品、精細化工品以及各種醫藥中間體的研發、配製和委託加工，力爭成為在中國甚至國際化工市場上能夠為不同的領域、生產廠家，各種用途和加工工藝提供特定的化學品及個性化經營服務的專業公司。 -
The paper considers that the cause of domestic corporations which lack international competition capacities lies in following items : deficiency of r & d : weak competition : low level of management ; low ability of international marketing ; distemperedness of state ' s laws and policies ; backward of corporation ' s culture. in allusion to these questions the paper points out corresponding strategies under wto that domestic corporations must adopts. domestic corporations should cultivate their own core competition capacities, pursue cost advantage, build globalization strategy, adopt diversiform management strategy, exercise system innovation, pay attention to brand construction and establish strategy alliance
本文研究認為，我國企業缺乏國際競爭力的原因在於「研發投入不足，企業缺乏核心競爭力，管理水平低下，國際營銷能力低下，國家的政策法規不健全，企業文化落後」等方面，針對以上諸方面提出以下我國企業在wto環境下的策略及發展戰略：形成自己的核心競爭力，尋求成本的優勢，建立全球化戰略，採取多樣化經營戰略，進行制度創新，注重品牌建設，組建企業戰略聯盟，使投資主體多元化，進行虛擬經營戰略安排，積極應對外國跨國公司的並購，以便在國際舞臺上爭得一席之地。 -
China has a vast population and a broad market, thus liquor consumption owns a considerably potential market in china. however, due to the intence yet disorder competition of the present market, the marketing of the liquor industry in china has fallen into an rather awkward dilemma. the hidden trouble, the lurking danger, cause the businessmen in this line unable to extricate themselves from a low - leveled ricious competitive cycle. such severe challenge also confronts yuechitequ company. therefore, the most urgent problems waiting for resdring lie in how to take advantage of the present resoures effectively, how to distinguish the market situation, and how to institute a scientific product - popularizing programme in order to keep the enterprise standing undefeated in the intense competition, and develop the enterprise rapidly, favorably. this thesis makes a thoughtful analysis about the external conditions of market and internal ones resources in the yuechitequ by means of inrestication through questionaire and scientific data processing. in the second part, with the application of stp system theory of marketing and new - product - pricing theory, it designs and further expounds the popularization of the new products of this company, then forms a excutable performance and makes a constant rerision via market practice. in this way can it explor a suitable road to popularize the products in the liquor market, help the enterprise to free from the difficulties and progress healthely, consitently
本文通過在岳池特曲公司現有產品市場進行問卷調查，運用科學的數據處理方法對所回收的658份問卷統計分析，以及利用美國哈佛大學商學院著名教授邁克爾?波特（ michaelporter ）提出的五種力量模型和價值鏈與vrio分析理論，對白酒市場的公開數據細致分析，以明確四川省岳池特曲酒業有限公司實施新產品市場推廣所面臨的市場條件和內部資源條件，在此基礎上，本文運用市場營銷學中stp系統理論、新產品定價理論等，對岳池特曲公司推出的白酒新產品進行市場細分、確定目標市場和市場定位，並根據市場營銷4p理論制定新產品的產品策略、價格策略、渠道策略、市場促銷推廣策略，形成最終整體完善的可執行方案，再通過市場實踐對推廣方案進行檢驗、修正，力圖在酒類市場中探索一條新產品市場推廣的適用道路，並幫助企業擺脫困境、邁開步伐、持續健康的發展。 -
With the high speed exchanging of the information, more difficulties of new technology development and high pressure on the cost due to competition, the marketing channels are becoming the important parts in keeping competing advantage and role in business for the present companies
它應該是企業營銷組合中其它三個方面戰略成功的堅強後盾，是企業的重要無形財產。特別是在當今信息加速傳遞的社會，營銷渠道更成為企業維持持久競爭優勢，鞏固企業行業地位的重要環節。 -
Nowadays, with the competition vehemence, product quality accordant gradually and the consumer purchases more reasonableness in the cell phone line, the brand upgrade and looking for the competitive advantage of marketing channel have become the competitive focus in the cell phone line
在手機行業競爭激烈，產品日趨同質化，消費者購買更加理性化的今天，品牌提升，尋找銷售渠道的競爭優勢己成為手機行業內競爭的聚焦點。 -
For the abundant solar exploiting, the paper put forward a kind of new idea for the applying of solar which shoud, also, make full of known - brand strategy, core management organization, draft strategic goal which can be used for exploiting the solar. meanwhile, from the capital - using channel, estate policy, trade management and the scientific propagate. we shoud give them essential. sustaining, help them built brand advantage, technology developing advantage and regional advantage, make the new conception of green marketing, realize industrial energy strategy through rebuilding the advantage is to relieve the pressure of the energy shortage
著重分析了廣東太陽能開發利用現實狀況及存在問題，圍繞開發利用廣東豐富太陽能資源，提出廣東太陽能要引入創新思維，實施名牌策略，培養企業核心能力，制訂符合本地區開發利用太陽能的戰略目標，從融資渠道上、產業政策上、行業管理上和科普宣傳教育等方面進行必要的支持、引導的微觀、宏觀策略，使其形成品牌優勢、技術創新優勢和區域群體優勢，營造綠色能源綠色營銷的新觀念和通過企業優化重組等實現其產業化的新能源策略，一方面緩解廣東省傳統能源不足，另一方面為居民生活提供潔靜、安全的現代新能源。 -
Organizational and marketing strategists have long espoused the idea that to achieve superior profitability, a firm must gain and sustain a marketplace advantage over its competitors
組織和營銷領域戰略方面專家長期以來都支持這樣一個觀點：要想獲得超額利潤，企業必須獲得並保持在市場上對競爭者的優勢。 -
First, analyze company " s marketing face the external opportunity and challenge, internal advantage and disadvantage, think although present rural energy market competition becomes intense day by day, but rural uses electrical potential still great, opportunity is more big than challenge. despite company has certain marketing ability, but marketing advantage is not obvious, internal marketing system does not be perfected, lacks effective marketing strategy
首先，分析了公司營銷工作面臨的外部機遇和挑戰、內部優勢與劣勢，認為雖然目前農村能源市場競爭日趨激烈，但是農村用電潛力依然很大，機遇大於挑戰；盡管公司具備一定的營銷能力，但是營銷優勢不明顯，內部市場營銷體系不完善、缺乏有效的營銷戰略。 -
Relying on the resource advantage in refrigeration compressors of highly group, the company is engaged in thedevelopment, manufacturing, marketing and service of special refrigeration equipments
公司依託海立集團製冷壓縮機專業的資源優勢，從事特種製冷領域專業設備的開發、製造、銷售和服務。 -
To wish runsa bring the marketing advantage of the information management to many enterprises
祝願浪沙為更多的企業帶來信息化管理的營銷優勢。 -
With the rapid development of market economic and the founding of modem enterprise system, what should ft co. ltd do to find a marketing advantage in the current competitive situation
隨著我國市場經濟的迅速發展和現代企業制度的建立，阜晶公司在目前競爭環境中如何謀求營銷優勢
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