marketing status 中文意思是什麼
marketing status
解釋
品牌的市場地位-
This text firstly wields theories and ploys as strategical administration matrix, balance - point of profit and loss, five competitory models and burgeoning strategical administr ation, which is to make a comparatively embedded analysis on broadband inside - and - out side condition including technical level, consumer characters, competitive status and mark eting status, etc, to bring forward available correspondence hypothesis of consumere and to put forward two ways - out for small - and - medium sized providers by swot matrix and big strategy matrix. one is gradualism retreat tactic. considering the particularity of broadband network industry, this text gives the design of gradualism retreat pattern. the other is incorporate strategy of scale domino and much more effective negotiationchip. especially, this text puts emphasis on discussion of incorporate implement methods, proposing to adopt the way of demanding contrast prise - fixing and output pluralism of products so as to induce the consumers to cut down marketing breeding periodicity, use crm to establish core competity for small - and - medium sized providers and simultaneously lay a foundation of next commingle dealing in this field
本文運用戰略管理理論中戰略管理模型、價值鏈、盈虧平衡點、五種競爭力模型、新興產業戰略管理、市場營銷學等思想理論和方法，對寬帶網產業內外環境（包括技術、競爭狀況、市場狀況等）進行詳細分析，總結了中小型寬帶網運營商在市場營銷、資源配置、經營成本、產品結構、政策管制等幾個方面的優劣勢，並析出其中的關鍵因素，運用大戰略矩陣、 swot分析矩陣，提出中小型寬帶網運營商一進一退兩種截然不同的發展戰略，即「漸進式退出」策略和「一體化」策略。 -
As an aged enterprise, which experienced every moment of the growth of chinese futures market, the problems and status quo of " jialing futures co. " strongly delegates chinese futures brokerage. thus, the author hopes the research made in this paper can play a practical guidable role on improving marketing level of our country ' s futures brokerage
作為經歷了中國期貨市場建設各個階段的老公司，嘉陵公司的問題與現狀在中國期貨經紀業中具有很強的代表性，因此，作者也期望通過本文的研究成果，對提高我國期貨經紀業的市場營銷水平起到現實指導作用。 -
( 2 ) after the establishment of the goal of socialist marketable economic system, market mechanism has began to play leading or important role in lots of economic fields, meanwhile the prices of most commodities become unloosed and modern enterprise system gets established. the reform of marketing not only brings energy into our economy, ameliorates allocation status of production - element and impro ves economic efficiency, but also changes the phenomenon of isomorphism of regional industry " to some extent
（ 2 ）社會主義市場經濟體制目標確立后，隨著我國絕大多數商品的價格逐步放開，現代企業制度逐步確立，市場機制開始在多數經濟領域起著主導或者重要作用，市場化改革在給經濟注入活力、改善要素配置狀況和提高經濟效率的同時，也會使我國區域間的產業同構現象發生一定程度的變化。 -
Based on my working experience in beijing trs information technology limited and the particularities and complexity of e - government requirement and purchasing process are studied by using modern marketing theories and methods systematically in the beginning. and the actual status and characteristic of the e - government software market in china was analyzed scientifically through comparing approach of products competing dominance and market share, increscent sales ratio. then competition status of trs e - government system was evaluated by porter five forces model and a conclusion is that trs lacks of competitions power
本文結合筆者的實際工作，根據政府部門對電子政務軟體產品技術和服務要求的特殊性和其采購過程的復雜性，系統運用了現代市場營銷理論的基本原理和方法，首先分析了電子政務軟體市場發展狀況和特點，運用產品競爭優勢比較、市場佔有率和銷售增長率比較等方法，根據波特競爭力模型對trs電子政務系統的行業市場競爭情況進行了評價，得出了trs電子政務系統市場競爭力不足的基本結論。 -
Moreover, green design, green material, green production, green packing, green marketing, green consumption and green recycle form the major structure of gscm the modern enterprise roust take the approaches to construct go ding policies and laws, to establish the strategic status of those policies, to reconstruct the bus ness flow of gscm and so on
現代企業實施綠色供應鏈管理戰略模式，應從制定相應的導向性政策法規、確立綠色供應鏈管理的戰略地位、重組綠色供應鏈管理需要的業務流程、重塑綠色供應鏈企業間的相互關系和設計綠色供應鏈管理環境績效評價指標等途徑措施入手。 -
Based on the theory of competitive strategy of michael e porter, the paper gives an introduction on the present status of china chlor - alkali industry. the five competitive forces acted on china chlor - alkali industry, the evolvement trend of the industry and competitors are fully analyzed, the opportunities and the threatens given by the evolvement trend of the industry are evaluated. in view of the advantages, disadvantages and the resources possessed by liuzhou donghua company, the competitive orientation position and the corresponding marketing strategies, i. e. marketing mix ( including product, price, place and promotion ), innovation of marketing idea and seting up bilateral - benefit marketing relation of co - op, crm and innovation of marketing organization are brought forward
本文以邁克爾?波特的競爭戰略理論為框架，介紹了中國氯堿行業的現狀，對作用於中國氯堿行業的五種競爭作用力及行業演變趨勢和競爭對手情況進行了充分的分析，並評估了行業演變帶來的機會和威脅，針對柳州東化公司的優勢與存在的缺點及其擁有的資源，提出了企業的競爭性定位以及與之相應的營銷策略，即營銷組合策略（包括產品策略、價格策略、通路策略和促銷策略） ，創新營銷觀念並建立「雙贏」的合作營銷關系，實施crm及營銷組織創新。 -
This paper compares the development circumstances and status between foreign and domestic consumer credit business, introduces relevant foreign experience and puts forward suggestions and solutions in the followings including : improving the domestic circumstances, strengthening the analysis and marketing of the consumer credit market, building individual credit system, improving efficiency with better service, and controlling credit risks
本文通過比較分析國內外消費信貸的發展環境、發展狀況，借鑒國外相關經驗，從改善國內消費信貸開展的環境；加強對消費信貸市場的研究分析和營銷工作；加強個人信用制度建設；發揮科技優勢，提高工作效率，提供優質服務；防範和轉移消費信貸風險等方面提出了若干發展我國消費信貸的建議和措施。 -
According to the operating status in the 2g market of cmcc siping branch, this paper analyze and studied the enterprise inner and external operating environment with competing condition, 3g business characteristics, the target market and market demands of company, established the network construct strategy, product development strategy, customer reserve strategy and business marketing strategy of company in the future 3g time. as a 2g mobile communication operater, 2g, 3g two networks will keep both the long - term, so studied two networks operate with each other, customer and the business upgrade smoothly. this text will take a good reference to the successful operating of company in the 3g time. this paper has four chapters
作為行業的領先者不能停留在現有的成績上，必須在集團公司、省公司的戰略指導下，著眼未來，早作準備，在國家發放3g牌照時能夠在四平移動通信市場上及早建成3g網路，率先推出3g業務，繼續保持先入為主的優勢，並使公司的業務能夠順利從2g過渡到3g ，在3g時代繼續保持四平移動在市場上的領先地位。 -
For this, the paper analyzes firstly the economic and commercial environment of the county - level market and studies the marketing situation of the golden star milk powder in the county - level market and the competitive status of various milk powder brands in the county - level market we find out the superiority and inferiority the golden star milk powder has in the county - level market, its main competitor, its secondary competitor and its potential competitor
為此，本文首先分析縣級市場的經濟、商業環境，並研究了金星奶粉在縣級市場的營銷現狀和縣級市場中各奶粉品牌的競爭狀況，找出了金星奶粉在縣級市場所具有的優勢和劣勢及金星奶粉的主要競爭對手、次要競爭對手和潛在競爭對手。 -
The thesis also made an analysis of the status quo of insurance marketing in china
進而，論文著眼未來發展，分析了中資保險公司營銷發展的內外部環境。 -
The thesis systematic evaluated the creative capability of chinese forestry s & t. on the basis of reviewing and summarizing the reform of the system of forestry s & t, according to the law of development of world s & t, it analysis the development status and trend the creative organization system of chinese forestry s & t. according to the features of creative organization system, the author built creative organization system that is the combination of government administrative as main part and the marketing as supplementary part and suggested creating new policy for system of forestry s & t. management system is guarantee of state - owned forestry region sustainable development ca
本文對我國林業科技創新能力進行系統評價；在對我國及林業科技體制改革回顧和總結的基礎上，根據世界科技發展規律，著重闡述了我國林業科技創新組織體系的發展狀況及發展趨勢；根據林業科技創新特點，作者提出建立政府主導型和市場誘導型相結合的林業科技創新體制，並提出林業科技創新體系建設的政策建議。管理體制是國有林區可持續發展能力建設的保障，在非持續發展模式下建立的管理體制不能適應可持續發展的需要，因此需要對原有體制進行調整改革或重構。 -
Firstly, the basic theory of chain store and the experience of chain store developing in west country are expatiated. and then by analyzing the tangrenshen meat product ' s strategy status market status, market condition and swot, the need and reality meaning of tangrenshen meat product ' s chain store is put forward. based on this, a model includes three parts : the basic principle strategy and standard system of chain store is designed for tangrenshen meat product marketing
本文以唐人神肉品實施連鎖經營的實踐為研究主線，首先闡述了連鎖經營的基本原理及西方發展該營銷模式的經驗啟示；然後通過對唐人神肉品的戰略地位、營銷現狀、營銷環境和swot等方面的分析，指出了唐人神肉品實施連鎖經營的必要性和現實意義；在此基礎上，設計了包括連鎖經營基本原則、連鎖經營經營戰略和連鎖經營標準體系三個部分的有唐人神肉品特色的連鎖經營模式，並分析了該模式的可操作性。 -
The marketing status of shixiantaibai wine in jilin district shixian taibai wine corporation adopts an operation - way that only jilin yangyang wine - selling corporation has the privilege to sell shixian taibai wine in jilin district. the shixian taibai wine are sold to yangyang wine - selling corporation at a low price, then yangyang will sell as agent of chongqing taibai wine corporation, and take charge of sales promotion in jilin, also the pricing in circulation. there are several kinds of wine are sold in jillian district now, such as shixian taibai - prosperous tang dynasty wine and shixian taibai - jingling wine, also some kinds which will be sold are shixian taibai ? suxiang jipin wine and shixian taibai - the king of yu wine
本文根據對吉林市地區白酒市場消費行為、消費群體和消費市場類型的調查，分析了詩仙太白集團詩仙太白系列酒在吉林市地區的目標市場選擇和市場定位策略，提出了詩仙太白集團在吉林區的市場營銷策略及具體措施，以期找到一條適合「詩仙太白酒」在吉林市區域市場的市場發展之路，以達到大幅度提升「詩仙太白酒」在吉林市區域市場佔有率的目標。 -
In reverse, it causes much debt and make themselves go into trouble in this article, with discussion on the whole course of the technical reformation project to cn cutters made by harbin nol tool works, from setting up the project, introduction of the enterprise status, the marketing forecast to the investment evaluation and financial analysis. it introduces these problems in details from all aspect. applying financial ration analyzing theory, enterprise strategy management theory enables the quantitative evaluation of the enterprise present situation
本文詳細敘述了哈爾濱第一工具廠數控刀具技術改造項目實施的全過程，從項目立項，企業概況介紹，市場預測一直到投資估算及財務分析評價，從多方面多角度介紹項目改造過程中應考慮的問題，運用了財務比率分析理論和企業戰略管理理論，對該企業的現狀進行了定性分析及定量評價，並提出了解決問題的方法和相關對策。 -
This paper focuses on the research and measurement of customer satisfaction of hunan power transmission and substation construction company, based on the analysis of their market environment and marketing status quo, and comes out with the conclusion that the construction process of projects, the relationship with the customers, and the service quality are the key factors impacting the satisfaction of power project customers. upon this conclusion, this paper presents new idea to exploit market, and appreciate tactic of marketing mix for electric power construction companies, that is, transferring the focus on those indices for the sake of themselves such as market rate, margin rate etc, to the customer satisfaction index that reflecting customers ’ requirement, and from the phase of ‘ sale ’, to the phase of ‘ do ’ ; at the same time, this paper establishes a set of scientific model and methodology for the marketing decision of power construction companies, instead of the decision making by intuition
本次研究在對湖南送變電公司市場環境和企業營銷現狀進行分析的基礎上，進行湖南送變電公司顧客滿意度調查和測評，得出了工程產品的施工過程、最終輸出以及與顧客關系、服務質量是影響送變電公司顧客滿意度的主要因素的結論，據此改進市場營銷組合策略，為送變電施工企業市場開拓打開了新的思路，將市場營銷策略選擇的著眼點從市場佔有率、利潤率等基於自身需要的指標上轉移到體現顧客需求的顧客滿意度指標上，將關注重心從產品銷售階段轉移到送變電工程產品施工階段;同時也為送變電公司進行營銷決策建立一種科學合理的模型和方法，避免憑自己的直覺作出營銷決策。 -
This theme is mainly to study the current brand strategy situation of the leading fresh financial newspapers in china, then analyze them with comparison to summarize their marketing status, finally compare the chinese fresh financial newspapers with the best international financial newspaper wall streets and prognosticate their future development trends
本文主要是通過對中國主要新財經報紙的品牌戰略進行分析，研究他們的品牌戰略特點，進行比較性分析，研究中國新財經報紙的市場現狀;同時通過對國際頂尖新財經報紙《華爾街日報》品牌戰略的研究，分析中國新財經報紙與國際頂尖新財經報紙的差距，結合中國新財經報紙的市場環境預測中國新財經報紙品牌戰略的未來發展趨勢。 -
At first reviewing the history of strategy management ; on the basis of analyzing the external environment and industry competition situation of this enterprise and analyzing its advantages and disadvantages. internal abilities, the paper points out the suitable development strategy for this enterprise - - the single - crop farming strategy concentrating its attention on piston ' s research and development producing and selling ; it should take advantage of established market network and good reputation on brand and select the style of initiative attack market leader strategy as its basic strategy ; meanwhile, it suggests that the enterprise should cultivate its own new core competence in the field of the piston ' s researching & designing rely on japanese and german technique ; according to the specific product ' s marketing status, it should acquire and maintain competitive advantages by adopting the low cost strategy and differentia strategy on the different products ; quicken the product configuration adjustment, enlarge the productivity of diesel oil piston ; it should establish strategy cooperation partnership with those strong domestic and foreign main engine manufacture enterprises. finally, the paper gives suggestions on organization structure system innovation, human resource management and exploitation, market management, quality management, information construction in the course of the enterprise strategy being implemented
首先回顧了戰略管理理論的發展演變歷程；然後通過對該公司的宏觀環境、行業競爭態勢以及企業的優劣勢、內部能力等方面的分析，在此基礎上提出了適合該企業發展的戰略? ?專注于活塞產品的研製、開發、生產、銷售的單一經營戰略；充分發揮企業現有的在營銷、品牌方面的優勢，選擇積極進攻類型的市場領先者戰略作為其基礎戰略；並且提出了依託來自日本和德國的先進技術，培育企業在活塞產品設計、開發方面的新的核心競爭力的思路；根據產品市場的具體狀況在不同的產品線上分別採取成本領先及差異化戰略獲取和保持競爭優勢；加快產品結構調整，擴張柴油機活塞的生產能力；與實力強大的國內外主機企業建立戰略協作夥伴關系；最後對企業戰略實施中的組織機構、制度創新、人力資源管理與開發、市場營銷管理、質量管理、信息化建設等重要問題提出了自己的見解和建議。 -
Secondly, according to the fact instance of sanhuan firm, the marketing status of sanhuan firm was analyzed briefly which included the brief introduction of sanhuan firms, analysis of marketing department, analysis of customer characteristic and the marketing distribution status of the product. the market content related to marketing which is developed from customer market to provider market, interior market, competitor market, distribution trader market, affecter market and inviting market was instructed according to the fact instance of sanhuan special automobile firm. these widely extended the meaning and content of the traditional market marketing and proposed the marketing up - to - date depends on the political skill and common relation skill which are carried on in the market availably more and more
文章首先從營銷理論的發展入手，闡述了對營銷理論研究的必要性，繼而結合三環專用汽車公司的實際情況，對三環專用汽車公司營銷狀況作了簡要的分析，主要包括三環專用汽車公司簡介、銷售部門分析、顧客特徵分析、產品銷售區域分佈狀況等，說明了關系營銷的市場范圍從顧客市場擴展到了供應商市場、內部市場、競爭者市場、分銷商市場、影響者市場、招聘市場等，從而大大地拓展了傳統市場營銷的涵義和范圍。 -
The marketing status and corresponding strategies of small disadvantaged business in china
我國中小弱勢企業的營銷現狀及對策 -
The power marketing theories are expounded in this paper. after demand forecast and trend analysis of the present power marketing status in hunan province, a series of modes such as separating transmission and distribution, separate distribution and power sale, management, target marking combination are established, it suggests hunan power marketing strategies, and plays an instructional role to promote the accomplishment of tasks of " development, reform, management, benefit ", to facilitate the realization of targets of " to establish the first - class power enterprise in china, and strive to be the first - class enterprise in th e provincial industries
電力市場營銷的理論在本文中進行了詳細的闡述，並通過對湖南省電力市場營銷現狀進行趨勢分析和需求預測，建立了湖南電力市場營銷的輸配分開、配售分離、管理和目標市場營銷組合等系列模式，提出了湖南電力市場營銷策略，為促進湖南電力完成「發展、改革、管理、效益」任務和實現「創建國內電力一流、爭當省內行業一流」目標起到指導作用。
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