marketing strategy development 中文意思是什麼

marketing strategy development 解釋
營銷策略開發
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品;適合市場上銷售的貨品。4. 市場學。
  • strategy : n. 1. 戰略(學)。2. 策略,作戰方針 〈cf. tactics 〉。
  • development : n. 1. 發展,發達;進化。2. 展開;擴充;開發。3. 發達物,新事物,發展階段。4. 【生物學】發育(史);【軍,數】展開;【攝影】顯影,顯像;【音樂】展開(部);研製,研製成果。
  1. This text regards xuzhou construction and machinery group as the research object used many kinds of economy and management theory synthetically, adopted the method of fact - test determine the nature combined with quantitative analysis, propose marketing strategy and tactics of enterprise. offer a set of actable development strategy and a set of actable static

    本文以徐工集團為研究對象,綜合運用了多種經濟和管理理論,採用實證分析、定性與定量分析相結合的方法,提出了一套該企業的可行的發展戰略及策略調整方案。
  2. Is a professional art glass manufacturer and is dedicated to the development of art glass on the basis of the operation principle of " top quality, sincere service ", and has set up complete chain service platform and is developing the domestic and european and american market with digital design and intelligent pos computerized marketing strategy

    是一家專業的藝術玻璃生產企業。我們秉承「至佳質量,至誠服務」的經營理念,專注于藝術玻璃的原創,建立了完善的連鎖加盟服務平臺,提供數碼設計宅配和智能化的pos電腦操作系統等現代營銷策略開拓國內及歐美市場。
  3. The writer chooses the research on marketing strategy and marketing tactic of renrenle commercial chains co., ltd., in order to give more advice on china ' s chain - store ability of competing and lasting development

    筆者選擇研究人人樂連鎖商業有限公司的市場營銷戰略和策略這一課題,希冀對中國連鎖企業在應對外資挑戰、鍛煉自身競爭力、可持續發展方面起到一定的啟迪和參考作用。
  4. Commercial planning of real estate development project is generally divided into two stages. the first planning stage ’ s key point is the determination of land usage and development cycle. conduct an overall market research and analysis through information collection and on - site survey, initially make out marketing strategy and product plan, and determine land using method and development cycle through financial analysis

    第一部分分析房地產開發項目商業規劃的概念、內容和意義;第二部分從市場調查、確定項目開發方式、商業項目規劃、項目效益分析等六個方面探討項目商業規劃的過程和方法;第三部分闡述了項目規劃實施的幾個主要問題。
  5. The promotion strategy includes : training strategy, marketing strategy etc. chapter five : the trend of forfaiting ' s development

    在對比分析的基礎上,作者進一步提出國內銀行福費廷業務的發展策略。
  6. On the basis of the background of the present situation in the development of real estate industry in china, this paper, in view of existing situation of marketing planning and combining with the problem of marketing planning in one company, expounds content which should be focus on and working procedure during the process of marketing planning, analyzes the present situation of real estate market in chengdu, and constructs a frame of marketing planning by way of market survey 、 swot and competition analysis 、 target marketing and marketing strategy

    這在一定程度上加劇了大量商品房空置,造成社會資源的極大浪費。為此,筆者立足於當前中國房地產發展的大環境,針對房地產營銷策劃的現狀,結合一家公司項目營銷策劃課題,對房地產營銷策劃過程中的重點內容和操作流程進行了闡述,分析了當前成都市房地產市場的現狀,並通過對市場調研、項目swot和競爭分析、目標營銷、營銷策略的研究構建了房地產營銷策劃的框架。
  7. According to the operating status in the 2g market of cmcc siping branch, this paper analyze and studied the enterprise inner and external operating environment with competing condition, 3g business characteristics, the target market and market demands of company, established the network construct strategy, product development strategy, customer reserve strategy and business marketing strategy of company in the future 3g time. as a 2g mobile communication operater, 2g, 3g two networks will keep both the long - term, so studied two networks operate with each other, customer and the business upgrade smoothly. this text will take a good reference to the successful operating of company in the 3g time. this paper has four chapters

    作為行業的領先者不能停留在現有的成績上,必須在集團公司、省公司的戰略指導下,著眼未來,早作準備,在國家發放3g牌照時能夠在四平移動通信市場上及早建成3g網路,率先推出3g業務,繼續保持先入為主的優勢,並使公司的業務能夠順利從2g過渡到3g ,在3g時代繼續保持四平移動在市場上的領先地位。
  8. Moreover, it compares the state - owed commercial bank with big 1000 banks in the world, the branches of foreign capital bank in china and the main commercial banks of a few developed countries and puts forward the advantages and deficiencies in realistic competitive power and potential competitive power of state - owed commercial bank of our country. through the study on evolving course of the state - owed commercial bank of our country, the thesis has analysed it ' s history of the development and current situation, and has made a detailed analysis and evaluation of the environmental factors which have influence upon the core competitive power of the state - owed commercial bank, and then offered seven suggestions that promote the core competitive power of the state - run commercial bank : accelerating paces of the reform in the property right and managing mechanism transformation of the state - owed commercial bank ; making innovations of service for strength and competing for high - quality customers ; probing the ways of dealing with bad assets of the state - owed commercial bank ; improving the marketing strategy of the state - owed commercial bank on the market ; setting up the corporate culture according with the state - owed commercial bank ; improving the bankers " quality ; constructing the organization for the studying type in the state - owed commercial bank

    本文在深入調查研究並閱讀大量的文獻資料的基礎上,對企業核心競爭能力相關理論進行了探討和研究;構建了國有商業銀行核心競爭能力分析的基本框架和指標體系;將國有商業銀行與世界1000家大銀行、在華外資銀行分支機構、以及幾個主要發達國家的主要商業銀行進行了比較分析,從而提出我國國有商業銀行在現實競爭能力、潛在競爭能力方面的優勢與不足;通過對我國國有商業銀行的演變過程的研究,分析了其發展的歷史和現狀,並對影響國有商業銀行核心競爭能力的環境因素進行了較為詳細的分析和評價;進而有針對性的提出了提升國有商業銀行核心競爭能力的七點對策:加快國有商業銀行產權改革和經營機制轉換步伐;加強服務創新,競爭優質客戶;探索國有商業銀行不良資產處理途徑;完善國有商業銀行市場營銷戰略;建立符合國有商業銀行的企業文化;提高銀行家的素質;構建國有商業銀行學習型組織。
  9. Confronting this situation, the domestic po manufact urers must consider the problems of participating the market competition and the self survival and development this article fully analysis ' s the interior and exterior environment liaoyang petrochemical fiber company ( lpfc ) of po resin of market situation and opportunities and challenges confronted after china ' s entering the wto, drafts the po resin marketing strategy of lpfc using marketing theory, superiority, inferiority, challenge and opportunity analysis methods

    面對這種局面,國內聚烯烴廠家必須考慮如何參與市場競爭,考慮自身的生存和發展問題。本文充分分析了遼化公司聚烯烴樹脂的內部和外部環境、市場狀況以及加入世界貿易組織后所面臨的機遇與挑戰,運用市場營銷理論,應用優勢、劣勢、挑戰和機遇分析法制定出遼化公司聚烯烴樹脂營銷策略。
  10. A study on the development trends of tourism marketing strategy

    區域旅遊市場營銷策略發展趨勢研究
  11. And then, the key fundamental internal factors to the determination of clfg ' s performance are picked up from all basic factors affecting operation efficiency with ism quantitative approach. based on the results of the internal and external analysis, problems like advantages and disadvantages, opportunities and challenge, and key points of clfg to be solved quickly are made clear and definite. on the basis of the above is formulated the overall strategy like operation thoughts, goal, development strategy , diverse strategy and internationalization strategy, etc. meanwhile, the function - layer strategy such as marketing strategy, r & d strategy and human resource development strategy, etc., are also worked out

    在對企業的外部環境進行分析之後,本文又從企業的科研開發能力、市場營銷能力、組織管理能力、財務能力等四個方面對企業內部條件進行了深入分析,評估了企業自身所擁有的資源和條件現狀,並分析了企業資源和條件變化的趨勢,確定了企業的優勢和劣勢,同時運用ism分析法建立了解釋結構模型,定量分析了企業內部經營管理的各種基本因素,找到了影響企業經營效益的關鍵因素,為制定企業的總戰略和職能層戰略提供了客觀依據。
  12. It is hope that the strategy study illustrated in this essay can provide some experience for china ' s domestic companies and to some extent prepare them for mnc when they are ready to expand their international market, before entering scu for my mba courses, the author of the essay worked for 3 years in marketing department of corpration matsushita electric of china ( cmc ) and wuxi matsushita refrigerator corpration ( wmrc ), . the work there was an experience which familiar with the marketing strategy of japanese - funded companies, their management mechanism as well as china ' s electric appliances market. two year ' s systematic theoretic study gives the author a more profound understanding of the marketing strategies of modern corporations, and enable writer a better insight to the progress and drawbacks experienced by matsushita, by analyzing the growth of matsushita electric in china, the essay intends to reflect the fierce competition and development trend facing both foreign companies and famous domestic electric appliances producing companies

    在本文作者進入川大學習之前,曾在松下冷機有限公司( wmrc )營業部,松下電器(中國)有限公司( cmc )營業部門服務約三年,對于日資企業在華營銷戰略,管理體系以及國內家電行業現狀有著較為深刻的理解,通過近兩年在川大系統理論的學習,使筆者對現代企業市場營銷戰略有了更加透徹的理解和提高,對于松下冷機在華經營所經歷的挫折和成功有了更為深入的了解,本文試圖通過解析松下冷機在華成長的歷程,從側面反映出當前國外家電品牌和國內知名品牌在國內市場激烈的競爭狀態和發展趨勢。
  13. Marketing strategy plays a significant role in modern business management, which influence the operation and the future direction of businesses. that is why they are so important to the survival and development of businesses

    營銷戰略在現代企業經營管理中具有十分重要的地位與作用,它決定著企業的發展方向和重大的行動步驟,關系著企業的存亡與發展。
  14. In this thesis, a sequence of viable and guiding marketing strategies for new - oriental net - class cracking sichuan market are submitted through incorporating market environment confronted with new - oriental teach - on - line into analysis on domestic english - teaching market and investigation on net - education environment, along with applying synthetically for the first time theories and knowledge relating to mba to the study on distribution channels of card. marketing - strategy patterns are designed, product orientation, channels and features displayed in service differentiation are particularly expounded. mathematics model is also applied to study the demand for market development and market share

    本論文筆者查閱了大量的參考資料,通過對國內英語培訓、相關培訓公司的經營現狀及網路教育環境的市場調查分析,結合新東方教育在線面臨的市場環境,綜合運用mba的相關理論及知識對新東方網路課堂營銷渠道進行了研究和探討,發現營銷渠道的建立是新東方網路課堂營銷的關鍵,提出了新東方網路課堂進入目標市場的一系列具有實際指導意義的有關營銷戰略,提出了系統的營銷戰略模式,尤其是在其產品定位、營銷渠道及服務上的差異化表現特色做出了較全面的闡述。
  15. This text analyzed the total development situation that international textile product in ages in quota in empress in wto clothing trade in details, aiming at our country the type ' s exit business enterprise primarily for developping continuously on the international market the bottom goes to but the research between marketing strategy and method that adopt

    本文詳盡分析了wto后配額時代國際紡織品服裝貿易的總體發展態勢,主要針對我國該類出口企業為了在國際市場上繼續發展下去而採取的營銷策略及方法的研究。
  16. How to maintain a good relation with professional channels ? the thesis discusses above issue from several aspects. firstly, the definition and character of mass - decentr alized communication and the reflection of composite channels " development by charts and figures ; secondly, the reasons why composite channels are still a main part of media market, outlining the causes from three hands : the character of chinese audience, the present situation of chinese channels, mainly in the ability of producing programs and the models of some foreign channels excelling in producing marketing and so on ; thirdly, the strategy of composite channels " development, including the choice of programs, the arrangement of channel structure and the marketing strategy of famous - brand in the composite channels

    全文主要從三個角度對綜合頻道的發展進行闡述:第一部分,概括了分眾化傳播時代的特點和實質以及用圖表、相關數據結合理論分析近年來1 ,國頻道發展過程中出現的一系列的問題:即電視劇仍是各頻道播出節目的主體、一}了日1司質化傾向嚴重、頻道資源的優化組合問題啞待解決以及頻道劃分不夠科學和合理,頻道定位不明確;第二部分,從中國電視受眾的實際情況(包括受眾的年齡、性別、教育程度、家庭收入、觀眾的收視行為、文化產品的消費習慣、思維習慣和收視心理) 、中國的媒介大環境(主要是節目製作能力) 、國外的傳媒環境(側重於abc7頻道和法國電視二臺的經驗分析)三個方一面闡釋綜合頻道仍能繼續發展、大有作為的原因;第三部分,也是全文最重要的部分?中國綜合頻道的發展,錢略。
  17. On the basis of the gathering the background material of the flavours and fragrances industry and analyze the marketing strategy of the baihua flavours and fragrances company ltd., the writer give the idea and give the new marketing strategy and hope it will help the company future " development

    本文採用實證性的分析研究方法,搜集大量有關該行業的背景資料,運用市場營銷的科學原理,剖析了廣州百花香料股份有限公司當前的營銷策略,提出自己的見解,對百花香料公司當前不適應的市場營銷策略進行調整,期望對公司未來的發展有所幫助。
  18. It discusses the leading issues about the dairy development, promotes the healthy development of the entire dairy industry, explores marketing strategy and market operating method of the dairy production and sale enterprise and promotes the market competitive level of the china dairy industry

    其對乳品行業發展前沿性問題進行探討,促進了整個乳品行業的健康發展;對乳品生產企業和經銷企業營銷策略、市場操作方法的探索,提升了中國乳業的市場競爭水平。
  19. An outstanding change in marketing strategy development is the transformation from planning according to firms circumstances to real satisfaction on clients requirements. this will make firms find out feasible marketing penetration points

    企業市場營銷戰略發展一個突出的變化,是從企業根據自己的情況制定滿足需求計劃,向真正滿足客戶需求轉變,真正找到企業比較適合的營銷戰略的切入點。
  20. Finally, the author introduced some experience during the course of the marketing strategy development of " lw " software corporation. the research on the marketing strategy of " lw " software enterprise promotes its development, and is also helpful for other software enterprises with the similar scale and ownership

    通過該課題的研究促進了lw軟體公司的進一步發展,同時,本論文對軟體企業,特別是對規模和經營性質等相似的中小軟體企業有一定的借鑒意義。
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