social marketing 中文意思是什麼

social marketing 解釋
社會營銷
  • social : adj 1 社會的，社會上的。2 交際的，社交的；喜歡交際的。3 合群的；【動物；動物學】群居的；【植物；...
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  1. Our reform of economical system is mainly to establish marketing economy of social democracy, the governmental management system reform should exert active effect to marketing competition

    在我國經濟體制改革中，主要是建立社會主義市場經濟體制，政府管理體制的改革要充分發揮市場競爭的積極作用。
  2. According to the author, the fundamental principles in the construction of enterprise values should be as follows : the unification of the economic benefits and social responsibility, that of the efficiency - priority principle and the justice principle, that of the ideal goals and the actual development, and that of orientating to domestic development and facing to global markets. the main goal of the construction of enterprise values is to cultivate such ideas as manpower capital, enterprise innovation, scientific management, unbidden working, global marketing and enterprise cultural identity

    在此基礎上，本文將我國企業價值觀建設的基本原則確定為企業經濟利益與企業社會責任的統一、效率優先原則與公平合理原則的統一、確立理想目標與注重現實發展的統一、立足本土發展與面向全球市場的統一、企業價值觀共性與企業個性的統一，把人力資本觀念的培養、企業創新觀念的培養、科學管理觀念的培養、自願勞動觀念的培養、全球市場觀念的培養和企業文化認同觀念的培養作為企業價值觀建設的主要內容。
  3. Next, evaluation of cooperative and related theories has been made in social and historical origin, effect and the influence and development, and pointed out : cooperative is resulted from the combination between fair need and marketing system ; cooperative can not achieve the society objectives that the utopian socialism person sought ; nowadays economy productivity makes the cooperative one kind of available form of organization for the weak power colony for seeking the economic interest possesses extensively

    從成本最小化與交易費用的角度出發，人們選擇合作經濟組織形式的實質是合作社所做的作業比合作成員個別完成更能節省生產成本和交易成本，並從中分享規模經濟和范圍經濟的利益。 3合作經濟的所有制形式以合作經濟理論述評和合作經濟質的分析為基礎，本章探討合作經濟的所有制性質與形式。第一，生產資料全部屬勞動者個人所有的形式。
  4. At the end of 2003, yunda successfully completed the marketing and energy - saving promotion planning for the chengdu power bureau during the low water season, designed and produced a lot of promotional materials and souvenirs, and created wide - spread social benefits

    於2003年年底，成功完成了成都電業局枯水期市場營銷及節電宣傳策劃，並為其設計製作了大量的宣傳品及紀念品，取得了廣泛的社會效益。
  5. Beverage alcohol advertising and marketing materials should not be associated with anti - social or dangerous behavior

    酒飲料的廣告及營銷材料中不應當與違反社會或危險行為相聯系。
  6. I major in business english. the main courses i have studied are the basic courses for english majors, french, fundamentals of business, macroeconomics, microeconomics, international commercial law, internatioal trade, the economics of money, banking and financial market & principles of marketing during my college time, i study hard, and get good marks in most of the subjects. i pay attention not only to my study but also to improving my social abilities, i taught in qin huangdao chuangzhi foreign studies school from july 2003 to 2004, was an interpreter for the world bicycle championships b 2001 in june 2001, taught in qin huangdao cambridge school from mar. 2001 to sep. 2001, and i have abundant house - teaching experiences. what ' s more, i practised in qin huangdao chia tai co. in jan. 2003. i also tried my best to improve my other abilities besides my major, such as computer, managing abilities. i got " 1st grade " in the " hebei college students ' plan for company - creating contest " ( our work will participate in the national college students ' plan for company - creating contest ), and got " excellent " in the " web - making contest " of yanshan university

    大學期間，我嚴格遵守學校規章制度，尊敬師長、團結同學，有很強的集體榮譽感；學習認真刻苦，成績良好，我的專業學習涉及內容相當廣泛，包括英語的所有基礎課和國際商法、市場營銷、國際貿易、國際金融、工商導論、宏微觀經濟學等；重視理論聯系實際，在學好專業課的基礎上，積極參加各項社會實踐、實習活動， 2001年6月，我曾為世界b級自行車錦標賽（中國?秦皇島）擔當翻譯工作，在多所外語學校擔任英語教師，還多次為北方物流置業有限公司（國家、河北省重點建設項目）翻譯招商材料，而且2002年年底，在秦皇島正大有限責任公司行銷部實習；在學好專業課的同時，為了補充和擴展自己的知識面，我廣泛涉獵其他學科的知識，如計算機、網路、創業等，盡量使自身更快成長為一專多能型人才， 2002年4月開始參加燕山大學學生創業計劃大賽，並在2003年上半年參加了河北省大學生創業計劃大賽，獲得了一等獎的優異成績，並將報送參加國家大學生「世紀杯」創業計劃大賽， 2002年4月，參加燕山大學「綠色網路」網頁製作大賽，獲得了優秀獎。 。
  7. Second, it turns to analyze the outside environment of chongqing pepsi - tianfu in details by using many theories in turn such as pest, five competition power, production life cycles and value chain, and its target is not only to find opportunities in politics, economic, technology, and social culture and also to feel threaten which results from substitute, supplier, new comer, customer and competitor of our company. then, it begins to seek the strength and weakness of this company by analyzing resource of itself in order to seek main problem s during present business operating, specially focusing on marketing promotion, cost controlling, human resource management and enterprise culture. at the same time, it concludes that the main present questions are caused by some history factors, faulty present management rules, incomplete human resource system, different leader types and weak base of enterprise culture

    然後，就運用pest法、行業競爭五種力量及價值鏈的戰略管理理論對公司的外部競爭環境進行詳細的分析，發現公司可能在政治、經濟、技術、社會文化上面臨的機會以及行業中替代品、供應商、新進入者、顧客、競爭對手正帶來的威脅；接著，運用資源分析法找出公司內部的優勢和劣勢，特別是目前存在的主要問題及其產生的各種主要原因，其中問題集中表現在市場營銷、成本控制、人力資源管理、企業文化四大方面，而產生原因則是公司的歷史、管理制度不夠完善、人才機制不健全、領導風格不相同、企業文化較薄弱等因素；接著，就是將內、外環境的分析結果通過swot方法進行戰略匹配和選擇，得出三個戰略方案，即：穩定發展戰略、密集型發展戰略和多元化發展戰略。
  8. Firstly, we analyzed many currently developed theories including marxism social security system, international economy exchange theory, nation intervening theory, welfare economy, swedish scholar, social marketing theory, public economy, family security theory, and etc. secondly, we made a clear description and definition for the social security

    這些理論包括:馬克思主義社會保障理論、代際經濟交換理論、 「國家干預主義」理論、福利經濟學、瑞典學派、 「社會市場經濟」理論、公共經濟學和家庭保障理論。二是系統敘述了養老保障的理論體系，對養老保障的內涵、外延、特徵、目的、功能、主體、對象、制度內容等進行了全面的闡述。
  9. By more than 100 years development, marketing has experienced manufacturing conception, production conception, promotion conception, marketing conception, social marketing conception, and the latest conception of organization marketing & experience marketing. it is known that the station of marketing has always been increased, and at present it is thought as strategy by management

    經過100多年的演變發展，市場營銷經歷了生產觀念、產品觀念、推銷觀念、營銷觀念、社會營銷觀念，以及最新的整合營銷觀念和體驗營銷觀念，市場營銷也從戰術上升到戰略的高度。
  10. Social marketing offers a new approach to getting this message across

    社會營銷可提供一種新方法來傳達這訊息。
  11. The concept of social marketing is the strategic core of an enterprise in social common crisis

    社會營銷觀念是社會公共危機下的企業戰略核心
  12. So the main difference in traditionaland social marketing approaches is the use of consumer research, yes

    如此一來在傳統社會營銷方法上的主要區別是對消費者研究的用途
  13. The dissertation will examine the problem of four concepts including target market, market needs, market competition and social marketing of marketing concept which used in the sport service from marketing

    摘要從市場營銷學的角度出發，對營銷觀念中的目標營銷、市場需要、市場競爭和社會營銷等四個觀念在體育服務市場開發中的運用問題進行探討。
  14. In late 1990s, non - profit organization marketing emerges 4 trends : maturity of social marketing ; globalization of non - profit marketing ; increasing of cause - related marketing ; and regulation of marketing value in npo

    20世紀90年代後期以來，非營利組織營銷領域還出現了四種新的發展趨勢:社會營銷概念的成熟;非營利營銷的全球化;事業關聯營銷的增長;非營利領域的營銷理念規范。
  15. At first, this paper introduced the definition 、 characteristics 、 applicability 、 the difference between some other related concepts, the actuality of our country ’ s public utility, and gave a new definition of the social marketing of public utility

    本文首先介紹社會營銷的定義、特徵、適用性、與相關概念的區別以及我國公益事業的現狀，並對公益事業社會營銷概念做出界定。
  16. Firstly, on the marketing view, for all kinds of manager ' s errors, it put forward the new views possessed by enterprises, which are technical development, social marketing, green marketing, competition and cooperation

    在營銷觀念方面，文章針對我國高新技術企業管理者在營銷理念上存在的種種誤區，提出企業應該具備市場導向的技術開發、社會營銷、綠色營銷、競爭合作等新的觀念。
  17. Then, it summarized the application of social marketing theory in public utility both here and abroad ; based on using for reference of kotler ’ s theory of social marketing on managing process model and according to the circumstance of the development of our country ’ s public utility, this paper designed the managing process model of public utility

    然後總結了社會營銷在國內外公益事業中運用的情況;在借鑒kotler關于社會營銷管理過程的理論的基礎上，根據中國公益事業發展的客觀情況設計出公益事業社會營銷的管理過程模型;應用該過程模型策劃南京市大型科學儀器共享網路的公益事業社會營銷項目。
  18. At last, it applied the managing process model to mastermind the public utility project of the service and communion plat on the network of large scientific instrument in nanjing. the worthiness of this paper is that : it applies the mature social marketing theory and method to our nation ’ s public utility researching and it indicates the idiographic areas in using. it designs the model of social marketing managing process in our national public utility through learning from others

    本文的價值主要體現在將已經比較成熟的社會營銷的理論和方法，應用到中國公益事業的研究中，指出在中國公益事業中具體的應用范圍，結合我國公益事業的現狀設計社會營銷管理過程模型，並且通過案例策劃的方式介紹社會營銷的具體操作，對社會營銷理論在我國公益事業中的應用起到推動作用。
  19. The direction of social marketing and the sustainable development of national tourism

    金秀瑤族自治縣旅遊開發之我見
  20. The application future of social marketing in china

    社會市場營銷在我國的應用前景
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