southern air transport 中文意思是什麼
southern air transport
解釋
南方航空運輸公司-
Thanks to the rapid growth, the status of air cargo transport is widely emphasized, from " strong on passenger and weak on cargo " and " passenger and cargo as a whole " to " separating cargo from passenger ". the domestic airlines are establishing their own independent cargo airlines in succession, like china eastern, china southern and hainan airlines
東航、南航、海南航空公司等國內的航空公司對貨運的重視普遍提高,從「重客輕貨」 、到「客貨並舉」 ,再到「客貨分離」 ,紛紛成立了獨立的貨運公司。 -
Therefore, this article analyzes the marketing strategy of china southern air holding company as follows : 1. it analyzes in detail five competence forces in the industry of air transport based on the porter competence theory. the purpose is to emphasize the importance of cost leadership and differential marketing in the future
因此,本文著重從以下幾個方面對中國南方集團的營銷戰略進行了分析:一、運用波特競爭理論,對航空運輸行業中的五種競爭力量進行了詳細的分析,目的在於強調成本領先和差異化營銷在今後競爭策略中的作用。 -
2. in order to elaborate the market segmentation of china southern air holding company, this article at first makes use of the market segmentation module to show the characteristics of segmentation, furthermore to elaborate the air transport market segmentation through passenger various demands, geographical condition and economical development, and the frequency of passenger taking the flight
二、為了更好地闡述重組后的中國南方航空集團的運輸市場細分,文章首先利用市場細分模型闡述細分的特點,進而從旅客多樣性需求、地理狀況和經濟發展水平、旅客乘機頻度等方面對航空運輸市場的細分進行了說明。
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