value-delivered process 中文意思是什麼
value-delivered process
解釋
價值讓渡過程-
This thesis firstly analyzes the concept of the full - course marketing design of the commercial real - estate, its function, its features and its position in development of the commercial real - estate. at the same time, this thesis uses modern marketing ' s basic theory to research the marketing process of the commercial real - estate. after having brought forward the full - course design pattern on advancing the increment service of customer delivered value, the author has completely expatiated the core and applying approach of this pattern
本文首先分析了商業房地產全程營銷策劃的概念、作用、特徵以及它在商業房地產開發中的地位,運用現代市場營銷的基礎理論對商業房地產營銷過程進行研究,在分析過去存在於商業房地產營銷策劃中的一些模式之後,提出了全程為提高顧客讓渡價值服務的增值策劃模式,並全面闡述了該模式的理論核心和實現途徑。
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