營銷策略開發 的英文怎麼說
中文拼音 [yíngxiāocèlüèkāifā]
營銷策略開發
英文
marketing strategy development- 營 : Ⅰ動詞1 (謀求) seek 2 (經營; 管理) operate; run; manage Ⅱ名詞1 (軍隊駐扎的地方) camp; barrac...
- 銷 : Ⅰ動詞1 (熔化金屬) melt (metal)2 (除去; 解除) cancel; annul 3 (銷售) sell; market:產銷平衡...
- 策 : Ⅰ名詞1 (通「冊」 古代寫字用的竹片或木片) bamboo or wooden slips used for writing on in ancient ...
- 略 : Ⅰ名詞1 (簡單扼要的敘述) summary; outline; brief account; résumé: 節略 memorandum; aide mémoire;...
- 發 : 名詞(頭發) hair
- 營銷 : marketing (ma)
- 策略 : 1 (制定的行動方針和斗爭方式) tactics 2 (講究斗爭藝術) tactful 3 [數學] (對策) policy; strat...
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To make marketing gambit innovation on that base, the post - savings bank should exploit new financial product priority at intermediary service, personal credit service and particular deposit account service, take advantage of the new internet channel to founded net bank, make internal maketing and customer value management for upraise competitive capability and service level, make alliance strategic to meet the polytropic customer demand
在此前提下開展營銷策略創新,要注重從中間業務、個人信貸和特色存款業務方面開發新的金融產品;利用網際網路技術提供的新渠道開辦網上銀行;為提高競爭能力和服務水平進行內部營銷和顧客價值管理;為適應顧客需求的多樣化而進行戰略聯盟。With the analysis of the problems remaining as orientation, the author studies the marketing strategy of xipu company. based on market analysis, the author proposes in the thesis a new products - oriented strategy. the thesis focuses the construction and adjustment of marketing, the setup of branch marketing network, the expansion of sales promotion targeted at client management, and demand - oriented price mode
筆者以問題為導向研究了西普公司的營銷策略,在市場分析的基礎上為西普公司提出了以開發新產品為主線的產品策略,構建和調整營銷渠道、以分銷網路建設、渠道的拓寬作為重要內容,以及遵循需求導向的價格模式,重在客戶管理的促銷方法。It systematically studes the microeconondc problem of retail bankin from the point view of macroecondrics, history and thcory for the first time. the visual ange is differen from the other acadeinic works on this topic. the dissehation probes the theory on fctail banking whie penwtg into the real - bill. theory, shiftability theory, the atiopated income thcory, otc, pod forward the five hindranes from retail banking table proposals on how chinese connnercial banks develop retail bankng and exoatiates on the marketin straegies, after investigating the social and economc background in which retail bw developed
本文的特色和新貢獻是:首次從宏觀的、歷史的、理論的角度出發,較系統地研究商業銀行零售業務這一微觀的問題,有不同於相關學術著作的新視角和體系;在深入研究真實票據理論、轉化能力理論、預期收入理論、負債管理理論和超貨幣供給理論等金融理論的基礎上,探索出零售業務產生和發展的理論基礎;通過對中外零售業務發展的經濟和社會條件的比較研究,提出中國商業銀行發展零售業務存在的五大障礙以及五個方面的政策選擇,並從營銷學角度對商業銀行零售業務的發展提出了營銷策略組合,闡述了逐步開展網上銀行零售業務的主張和思路At last, the author puts forward five marketing tactics, including : choosing service items, segmenting market based on organizational buying behavior, the combinative communication tactics based on the decision process of consumer, pricing tactic building on perceived value of customer, the distribution tactics of establishing branches in economic development zones
最後根據調研結果提出五條營銷策略,分別是: ( 1 )業務定位策略; ( 2 )基於購買行為的市場細分策略; ( 3 )基於購買決策過程的整合溝通策略; ( 4 )基於顧客認知價值的定價策略; ( 5 )在開發區成立分公司的渠道策略。The fourth part is about the development and tactics on ec in pharmacy enterprises, it states the general rules and logical process on ec ; meanwhile, it also gave out the tactics on developing ec for pharmacy enterprises to do so. it includes, the choice tactics on ec mode, tactics on connecting with the internet, tactics on designing the web page, developing tactics on web sites of b2b commercial mode, choice tactics on methods to resolve ec, commercial tactics and internet advertisement on mid - small pharmacy enterprises, e - mail marketing, crm ( consumer relationship management ) and investigation in internet, etc. the fifth part is the conclusion
闡述了我國醫藥企業開展電子商務活動的總原則和基本發展階段以及電子商務開展的一般邏輯步驟,同時給出了醫藥企業在電子商務開展過程中的策略,包括:電子商務的模式選擇策略,接入internet的策略,網頁設計策略, b2b醫藥商務模式的網站開發策略,電子商務解決方案的選擇策略,中小型醫藥企業的電子商務策略和網路廣告、 e - mail營銷、客戶關系管理及網路調查等醫藥企業網路營銷策略。After the confirmation of target market, in order to better develop china market for nortelnetworks, the essay proposes the tactics of product, price, place, promotion ( 4p ), relationship marketing and knowledge marketing. what is more, the paper points out that nortel should apply for local marketing so that nortelnetworks can have very good achievement in china telecommunication equipment market for a long time
確定了北電網路的目標市場后,針對中國電信設備產業市場的特點及中國通信設備市場主要買主的需求,本文從產品、價格、渠道、促銷( 4p )分析了廣東工業大學碩士學位論文北電網路中國電信設備市場的營銷策略,運用關系營銷和知識營銷,大力開展本土化營銷以求得北電網路在中國電信設備市場的長期發展。How to further increase the number of clients and phs service income ? all that is song yuan city cnc has to solve immediately. phs is characterized by low price and being environment - friendly, so it has a promising market in song yuan city
2006年是網通效益質量年,面對電信市場的激烈競爭,有效益的開發適合市場和用戶需求新的增值業務,實施有效的營銷策略,是松原市網通今年乃至今後的工作重點。Based on the market predicting, it points out the target market and strategy selection, and draws up enterprise developmental target and strategy, enterprise technigue innovate tactics, tactics in marketing, operation management, finance management, human resources development and enterprise revamping
從而,制定企業的發展目標和發展戰略以及企業的技術創新策略、市場營銷策略、運作管理策略、財務管理策略、人力資源開發策略、企業改制策略。The vacancy rate of the domestic commercial residential buildings is rising constantly at present, on one hand because of the influence with keen competition, but a more one are that developers have not made deep research to the market, lack the marketing tactics with rational science, plan great masters and sell the idea, the era of frying the concept has not already been returned to
目前國內商品住宅的空置率在不斷上升,一方面是由於競爭激烈的影響,但更多的則是開發商沒有對市場做深入的研究,缺乏科學合理的營銷策略,策劃大師賣點子,炒概念的時代已經一去不返了。Toso garments has become the pioneer of fashion, operation and plan, mainly due to his western managing patt - ern, products designed by well - known garment designers, significant brand meaning, alternative style and first of all, his catchword go tr - avel, enjoy nature, the first in international garment industry
公司導入歐美先進的特許經營管理模式,特聘國內外知名服裝設計精英開發產品,以深刻有思想的品牌內涵,前衛時尚的設計以及國際服飾業內率先推廣的「去旅遊,享受大自然」營銷策略整合管理, 「至然」服飾品牌已成為引領時尚營銷策劃的先鋒。Actively providing the exhibition companies with the lately market data, guidance and answers to consultations in the respect of policies, making declaration of those new established and establishing projects and extending the trade program of the exhibition, we will lead the members of the exhibition to working on proper marketing strategies and make use of our own social resources and outstanding organizational skills to help the exhibition companies so that they can make a successful exhibition of their products and enhance their profit of exhibition to an extreme extent
積極提供不斷更新的市場資料和政策方面的指導與咨詢,開展新建、在建項目發布,將展覽會的貿易活動進一步延伸,引導參展商制定適宜的營銷策略,並將利用自身的社會資源和卓越的組織能力,協助參展商組織舉辦產品推廣會,使參展商大限度地擴大參展效益。Knauf plasterboard ( wuhu ) company ltd. has been making the rapid improvements in several years. in the year of 2002, knauf was also awarded as the first brand by association. all the achievements were gained through the good circumstances, enterprises " advantages and the suitable marketing strategy
紙面石膏板行業在中國屬于新型建材行業,蕪湖可耐福公司在中國短短幾年中得到了迅速發展,二零零二年被行業協會評為中國紙面石膏板行業十佳第一品牌,這與行業環境、企業自身優勢及採取適當的營銷策略是分不開的。In demonstration research, the paper analyzes supply and demand in real estate market, ? consumer behavior and competition product by way of real estate market survey in chongqing, and on the basis of survey, uses market subdivision method to select target market of project, and design product concept. at the same time it expounds making a product price, adjusting price, spreading advertisement, in the end through information feedback of marketing planning, o ne hand modifies market strategy, another hand testifies correct marketing planning in real estate development is necessary
在實證研究中,通過對重慶區域房地產市場的實地調研,分析房地產市場的市場供給和市場需求、中高端消費者消費行為和競爭產品;並在市場調研的基礎上,運用市場細分的方法選擇項目的目標市場,進行產品概念設計;同時對產品的定價、價格調整、廣告推廣進行了詳實的闡述;最後通過營銷策劃的信息反饋,一方面修正營銷策略,一方面反證科學的營銷策劃在房地產開發過程中的必要性。In order to make it easier for small business to get loans, the supervision institution for bank carried out 《 guide for bank to lend small business loan 》 on 28th july, 2005. the guide provides procedures for organizing small business loan, measures for estimating quality of loan, steps for training relative staff and so on. the guide refers to a large amount of successful experience for small business loan from other countries
針對這一長期困擾我國小企業發展的問題,銀監會於2005年7月28號出臺了一份《銀行開展小企業貸款業務指導意見》 ,從小企業貸款管理組織、營銷策略、審貸機制、考核評價、信貸隊伍建設等諸多方面,為銀行機構開展小企業貸款提出了步驟和思路。Case part gives a detailed introduction of the history background and the organization framework of qinjian real estate company, guangzhou, then introduces the marketing strategy of " wan shou ya yuan " project and " zhu jiang xin cheng " business building project combines of real estate policy and marketing environment
案例正文詳細介紹廣州市勤建置業有限公司的歷史背景及公司的組織機構。結合房地產方面的有關政策、市場競爭者的狀況,詳細地介紹勤建置業首次開發的項目「萬壽雅苑」的營銷策略;以及其走出的第二步棋? ?珠江新城高檔寫字樓的開發背景。As china ’ s enter into the wto, hong kong and macao opening its freezing meat market, the adjustment of live pig exportation quota policy, and company ’ strategy to enlarge the domestic market, the company has to fully display its own superiority, formulate and implement correct service marketing strategy, innovate and perfect the service marketing system unceasingly, as to serve for the company overall strategy
隨著中國加入世界貿易組織, 「港、澳」冷卻肉市場放開、出口配額政策有可能進行相應調整以及新五豐公司加大國內市場拓展力度戰略的實施,這些因素客觀上要求新五豐公司充分發揮自身優勢,制定和實施正確的服務營銷策略,不斷創新和完善公司服務營銷體系,為公司總體戰略實現服務。The power marketing theories are expounded in this paper. after demand forecast and trend analysis of the present power marketing status in hunan province, a series of modes such as separating transmission and distribution, separate distribution and power sale, management, target marking combination are established, it suggests hunan power marketing strategies, and plays an instructional role to promote the accomplishment of tasks of " development, reform, management, benefit ", to facilitate the realization of targets of " to establish the first - class power enterprise in china, and strive to be the first - class enterprise in th e provincial industries
電力市場營銷的理論在本文中進行了詳細的闡述,並通過對湖南省電力市場營銷現狀進行趨勢分析和需求預測,建立了湖南電力市場營銷的輸配分開、配售分離、管理和目標市場營銷組合等系列模式,提出了湖南電力市場營銷策略,為促進湖南電力完成「發展、改革、管理、效益」任務和實現「創建國內電力一流、爭當省內行業一流」目標起到指導作用。Part of the land developer did n ' t understand or misunderstand the meaning of marketing ; they focused on the concept of product - oriented rather than consumer - oriented, of boasting rather than marketing strategy. as a result, a lot of products that cannot meet the requirements of consumers were produced, which resulted in the mass waste to the resources. besides, the quality of product and services need to improve
另一方面,在房地產市場上,還存在著買賣供需雙方脫節的問題和困境,部分開發商對於市場營銷僅限於字面的理解或不理解,以產品為中心而不去研究消費者的需求,以「概念炒作」來代替營銷策略,生產了大量不符合消費者需求的產品,造成了極大的資源浪費;房地產產品質量和服務水平急待提高;在房地產市場管理層面,主要是法律不健全,行業自律性較差。Faced the present market position, the travel service ought to introduce and apply from matured achievement, such as jit, mrp, the design and development of travel service product ( difference & personality ), rules for testing quality, enterprise brand strategy, travel service information management and electronic business, travel service marketing, travel service human resource and so on, from other industry based itself upon local superiority and its character
旅行社在當前的市場形式下,應該立足本土優勢和特點,大膽地引進其他行業的成熟研究成果,並移植到旅行社來,比如jit思想, mrp思想,旅行社產品的設計與開發(差異化與個性化) ,全面質量管理體系,企業品牌策略,旅行社信息管理系統及電子商務手段,旅行社市場營銷策略、旅行社人力資源策略等。Wielding the international marketing theory, this article has studied the international marketing strategy of jiangsu light, based on the specific practice and cases of jiangsu light. it refers to the international marketing research, stp, international products, international pricing, international marketing channel and international promotion
本文從開元輕工的實際情況出發,運用國際營銷理論,結合開元輕工的具體營銷實踐和案例,對開元輕工的國際營銷策略進行研究。內容包括國際市場調研,市場定位、市場細分與目標營銷策略,國際產品策略,國際定價策略,國際營銷渠道策略和國際促銷策略。分享友人