marketing controlling 中文意思是什麼

marketing controlling 解釋
市場營銷控制
  • marketing : n. 1. 商品銷售業務。2. 商品自生產者轉移到消費者手中的一系列有關機能。3. 〈集合詞〉市場購買的貨品；適合市場上銷售的貨品。4. 市場學。
  1. This paper compares the development circumstances and status between foreign and domestic consumer credit business, introduces relevant foreign experience and puts forward suggestions and solutions in the followings including : improving the domestic circumstances, strengthening the analysis and marketing of the consumer credit market, building individual credit system, improving efficiency with better service, and controlling credit risks

    本文通過比較分析國內外消費信貸的發展環境、發展狀況，借鑒國外相關經驗，從改善國內消費信貸開展的環境；加強對消費信貸市場的研究分析和營銷工作；加強個人信用制度建設；發揮科技優勢，提高工作效率，提供優質服務；防範和轉移消費信貸風險等方面提出了若干發展我國消費信貸的建議和措施。
  2. New ways have been found for controlling harmful insects, for preserving food, for packaging, storing and marketing farm products.

    控制害蟲、保藏食物以及包裝、貯藏和推銷農產品的新方法發明了。
  3. Second, it turns to analyze the outside environment of chongqing pepsi - tianfu in details by using many theories in turn such as pest, five competition power, production life cycles and value chain, and its target is not only to find opportunities in politics, economic, technology, and social culture and also to feel threaten which results from substitute, supplier, new comer, customer and competitor of our company. then, it begins to seek the strength and weakness of this company by analyzing resource of itself in order to seek main problem s during present business operating, specially focusing on marketing promotion, cost controlling, human resource management and enterprise culture. at the same time, it concludes that the main present questions are caused by some history factors, faulty present management rules, incomplete human resource system, different leader types and weak base of enterprise culture

    然後，就運用pest法、行業競爭五種力量及價值鏈的戰略管理理論對公司的外部競爭環境進行詳細的分析，發現公司可能在政治、經濟、技術、社會文化上面臨的機會以及行業中替代品、供應商、新進入者、顧客、競爭對手正帶來的威脅；接著，運用資源分析法找出公司內部的優勢和劣勢，特別是目前存在的主要問題及其產生的各種主要原因，其中問題集中表現在市場營銷、成本控制、人力資源管理、企業文化四大方面，而產生原因則是公司的歷史、管理制度不夠完善、人才機制不健全、領導風格不相同、企業文化較薄弱等因素；接著，就是將內、外環境的分析結果通過swot方法進行戰略匹配和選擇，得出三個戰略方案，即：穩定發展戰略、密集型發展戰略和多元化發展戰略。
  4. But as development at full speed in car industry, every large car manufacturing company set up the enterprise group, and has set up corresponding or wholly - owned or controlling or participating shares company around the single car brand, because of scattering of the property right, make every large car manufacturing enterprise group company present the question of centralization or fraction of state power too in marketing function. therefore derive it to the problem of how to make a positioning of marketing function on two aspects of enterprise group companies and brand companies

    營銷管理從本質上說應該是基於顧客價值的「拉」式過程，而不完全是基於企業自身能力和資源的「推」式過程，本文則是基於顧客價值理論，試圖用一種全新的視角從顧客價值分析入手，逆向推導營銷職能在汽車製造企業集團公司和品牌公司兩個層面的定位，並以第一汽車企業集團公司作為實證應用的藍本，根據理論探討總結出的營銷職能定位內容，為企業兩個層面的營銷職能定位做出了基本設想。
  5. In the last marketing environment of prosperous condition and over controlling returns, securities companies seem very wonderful

    在過去繁榮的市場行情和超額壟斷利潤的掩蓋下，證券公司一好遮百丑。
  6. At last, this thesis gives relative strategies for jing - zhi company such as adjusting the strategy and marketing position, setting up risk controlling system and taking anti - risk measures, making standard contract, establishing scientific human resources managing system and taking valid encouraging measures, designing rational portfolio and setting up a system of announcing transparent information

    提出景智公司應根據經營環境的變化重新進行市場定位和戰略調整；針對景智公司在運作私募基金中面臨的不同風險，提出設置具有風險控制功能的組織結構和建立風險內控機制；針對景智公司存在的阻礙發展的不同問題，提出規范合同契約、建立科學的用人機制和激勵約束機制、設計合理的投資組合利建立規范的信息披露制度。
  7. The thesis thinks that the china ' s social transformation is a procedure going through from integration to separation between the country and the society under the promotion of economic marketing, in which the fields of power become disintegrated, which is the background of the evolution of the media controlling system. the disintegration and reshuffle of the power structure bring about the direct change of media controlling system while the interactions between the subjects in social fields of powers construct the trace and logic during the evolution of the media controlling system

    本文認為中國社會轉型是經濟市場化推動下的國家與社會從合一到適度分離的過程，其間權力領域開始發生分化，這構成了傳媒調控機制變遷的背景；權力結構的分化與重組，直接促動了傳媒調控機制的嬗變，社會權力領域主體間的互動關系，建構了傳媒調控機制嬗變的軌跡與邏輯。
  8. In the era of " controlling the terminal is the key action ", the competition of marketing channel especially the ability in controlling the terminal is vitally important

    在這個「終端為王」的時代，營銷渠道的競爭，尤其是終端控制能力的競爭，更顯得無比重要。
  9. China s leading media and marketing services provider qin jia yuan media services company limited hkex : 2366 today announces that dynamic master developments limited " dmd ", an associate of dr leung anita fung yee maria, ceo and controlling shareholder of the group, had entered into a placing agreement on july 29, 2005 for the placing of 70 million existing shares in the company to not less than six independent, professional, institutional and or individual investors, through placing agent luen fat securities, grand vinco and uob kay hian hong kong, at a price of hk 1. 83 per share

    中國主要綜合媒體及推廣服務供應商勤緣媒體服務有限公司香港交易所： 2366今天公布，集團行政總裁兼控股股東梁鳳儀女士名下的dynamic master developments limited dmd於二零零五年七月二十九日與不少於六位獨立專業人士機構及或個別投資者達成一項配售7 ， 000萬股勤緣現有股份之協議，配售透過聯發證券大唐域高融資及大華繼顯香港代理，每股作價為1 . 83港元。
  10. In order to meet the demand of marketing and management of enterprises, it is necessary to control inventory scientifically. inventory controlling is the set of methods, techniques, processes of managing inventory, which include planning, coordinating, manipulating inventory of enterprises. its content is deciding the inventory position, the reorder point, the requisition objective for stoked items of the enterprise in terms of its profit target and the market situation ; concretely speaking, the essential of inventory control is to answer : when should the enterprise order items and how much should be ordered, how high should the basic inventory, safe inventory and velocity ratio of a certain item of the inventory system be

    為了使企業在保持最少庫存的前提下最好地滿足企業經營目標和市場的需要，需要對庫存進行科學地控制。庫存控制是：以控制庫存為目的的方法、手段、技術以及操作過程的集合，它是對企業的庫存（包括原材料、零部件、半成品以及產品等）進行計劃、協調和控制的工作。庫存控制的內容，主要是根據市場需求情況和企業的經營目標，決定企業的庫存量、訂貨時間以及訂貨量等。
  11. Theoretically and essentially ; to analyze the characteristics and background of the relative policy ; to analyze the mechanism of the directorate of listed corporation as a hinge of transmission marketing ; to analyze the shareholders " functions and various behaviors ; to research on the functional mechanism of exterior transmission marketing of controlling rights, analyze its welfare effects with demonstration, and normatively analyze the crucial factors of it

    通過對組織控制與市場控制兩種治理機制下控制權轉移的對比分析，本文認為，單純的比較兩種控制機制的優劣是沒有意義的，兩種制度模式的存在都有其客觀的理由，是一種相互替代的制度安排。
  12. The paper also gives the general suggestion about the operation of the marketing strategy, innovation strategy and human resource strategy and the strategy controlling

    並對營銷戰略、研發戰略、人力資源戰略的實施和戰略控制給出了大致思路和建議。
  13. Thirdly, the paper anlayzes the condition in china at the moment and presents some major problems or abstuction about universal banking system, such as : banking law and policy, banking controlling itself, marketing of banking and etc finally, is the most important, the paper propund the proposals for building up the universal banking system in china, at the same time, give some things which will be prepared before the universal banking system coming to. paper also presents the importance about the reform of the banking supervisonthe supervisory focus will be shifted from separating supervision to unified supervision, and propund some opinions on china ' own characteristics

    第二部分，具體分析我國實行混業經營在市場體制、立法、監管等方面存在的障礙，以及國有商業銀行的產權結構對實行混業經營的影響。第四部分，分析我國實行混業經營的思路。具體給出我國混業經營的模式，實行混業經營目前應做好的幾項準備工作和配套的改革，以及對目前監管體制的看法與實行混業監管的建議。
  14. The main innovations of this paper lie in : flexibility of structure framework and infirmness of controlling with enterprise trade power are the double reasons for promoting the development of marketing combinatorial theories. and the author proposes two suggestions on building the marketing practices in chinese enterprises, namely to increase the flexibility of the structure framework of chinese enterprises and to build and implement all - directional relation marketing

    本文的主要創新之處在於，筆者得出一個初步的結論：組織結構的柔性化與企業交易控制權的弱化是推動營銷組合理論演變的雙重動因；因此對中國企業營銷實踐有一定建設意義的兩條建議是，大力推行組織結構柔性化與實行全方位的關系營銷。
  15. The subsidiary corporation of life insurance is essentially a pure sell organization due to the lack of rights of goods producing and money controlling, so the importance of marketing & sell is obvious

    由於壽險企業的分公司沒有生產產品和資金管理控制的權利，實質是一個純銷售單位，因此營銷的重要性較其他企業更為突出。
  16. Depended on its professional technical force and marketing personnel, kingsmark has succeeded in applying its products to every field in the market, including the airport, train stations, shopping arcades, tv stations, exhibition center, business halls, conference rooms and controlling centers. in a few years, kingsmark has sold and installed hundreds of engineering systems

    憑著公司專業的技術力量和專業的銷售隊伍，將電視屏幕墻等產品靈活，實用且有效地應用在市場各個領域，如機場車站商場電視臺展覽中心營業大廳會議室監控中心等在專業顯示設備系統工程方面積累了豐富的經驗，且不斷地完善產品及系統設計的配套，以適應市場發展的實際需要，拓展市場應用范疇
  17. The second part of this paper applies the former part ' s theory to discuss how enterprises shall make the plan of marketing propagation and implement activities. the normal process includes these factors : analyzing inner and external environment, determining target market and targets in t period, drafting the marketing propagation general program in t period, arranging the resource of marketing propagation and choosing tools of marketing propagation, making plans and implementing activities, controlling activities of marketing propagation, evaluating and assessing achievement of t period

    本文的第二部分，屬于理論的應用部分，闡述企業應如何進行營銷傳播計劃及營銷傳播活動實施，其一般性流程主要包括以下方面:內部環境分析、外部環境分析、確定目標市場、確定t期目標、 t期營銷傳播總綱、 t期營銷傳播資源配置與營銷傳播工具安排、 t期營銷傳播計劃、 t期營銷傳播活動實施、營銷傳播活動監控、 t期評價及業績考核。
  18. For long time, our country state - owned commercial banks are placed in the nation administration controlling and protecting, they have demand of commercial bank marketing activity, although heading for the market in recent years, and adapt to the same profession compete in the process, on the whole, our country bank still be short of supplies in managing idea and applying and there is a big gap between our commercial bank and foreign capital bank in the margin for competing with foreign capital bank

    這將對中國銀行業這一受政策高度保護、開放程度較低的行業形成強烈沖擊。長期以來，我國商業銀行處于國家的行政性壟斷和保護下，雖然近年來走向市場，適應同業競爭的過程中，也開始對商業銀行市場營銷活動的探索。但總體而言，我國銀行在營銷管理觀念和應用水平上尚處在幼稚期，與外資銀行存在一定的差距。
  19. The marketing risk management is the effective method of keeping away and controlling marketing risk, the electric power marketing also has the question of marketing risk management ; the electric power marketing risk management contains the risk recognition, the risk estimation, the risk control and processing, the evaluation of risk management effectiveness and so on a series of activities ; the marketing inspection is important content and the effective way of electric power marketing risk management ; the method of electric power marketing inspection persevering condition inspection and the special inspection, the habit inspection is most essential and the most effective method

    摘要營銷風險管理是有效防範和控制營銷風險的手段，電力營銷同樣存在營銷風險管理問題；電力營銷風險管理包含風險識別、風險估測、風險控制與處理、風險管理效果評價等一系列活動；營銷稽查是電力營銷風險管理的重要內容和有效途徑；電力營銷稽查的方法有常態稽查和專項稽查，常態稽查是最基本、最有效的方法。
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