營銷入門 的英文怎麼說

中文拼音 [yíngxiāorùmén]
營銷入門 英文
introduction to marketing
  • 營 : Ⅰ動詞1 （謀求） seek 2 （經營; 管理） operate; run; manage Ⅱ名詞1 （軍隊駐扎的地方） camp; barrac...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 入 : Ⅰ動詞1 （進來或進去） enter 2 （參加） join; be admitted into; become a member of 3 （合乎） conf...
  • 門 : Ⅰ名詞1 （房屋、車船等的出入口 ） entrance; exit; door; gate 2 （形狀或作用像門的東西） switch; va...
  • 營銷 : marketing （ma）
  1. To add " there are many loopholes in the operation and sales practices of telecommunications service providers, " after " that, as " ; to add " and such complaints from the public are often not followed up effectively by government departments, " after " in recent years, " ; to add " stipulate corresponding penalties " after " to cover pay television, " ; and to add " ; furthermore, as the hong kong housing authority has signed agreements with pay television operators, these operators can enter the buildings to set up and maintain communal aerial systems and can deploy front - line promoters to approach the residents to sell other various commercial services, using the provision of exclusive maintenance and supply services as a selling point and adopting unscrupulous means to entice or mislead the residents into signing an agreement with them, causing great disturbance to the residents ; in this connection, the government must adopt measures to combat such sales malpractices, take the initiative to inform public rental housing tenants of the rights and responsibilities of the operators and, when the operators resort to malpractices or malpractices are reported by residents, take immediate action to investigate the matter and issue warning to and penalize the operators concerned ; the government must also review the problem of inequity in accessing system information by consumers and the telecommunications service providers, whereby consumers have no means or right to obtain true and accurate information about the systems that they are using and can only pay the fees according to the volume, system and time slots of their calls shown on the records provided unilaterally by the service providers, and in case of queries about such information, the decision of the service providers prevails and there is no channel for the consumers to dispute or verify ; to this end, the government should expeditiously study how to ensure that consumers have the rights to know, choose, verify, appeal and claim for compensation in the provision of telecommunications services including pay television, local and cross - boundary telecommunications and internet services " after " in the contracts "

    在"鑒于"之後加上"各電訊服務提供者的營運和銷售存在不少漏洞， "在"不斷增加， "之後加上"而市民的投訴又往往得不到政府部門的有效跟進處理， "在"收費電視， "之後加上"訂定相應的罰則， "及在"標準合約條款"之後加上"此外，由於香港房屋委員會與收費電視營辦商簽訂協議，該等營辦商可進入大廈鋪設及維修公共天線系統，並調派前線銷售人員，以獨家提供維修及供應服務作為招徠，向住戶推銷其他各種商業服務，以不當手法誘使或誤導住戶與他們簽約，對居民造成很大困擾就此，政府必須採取措施打擊上述違規營銷的手法，並主動告知公屋住戶該等營辦商的權責范圍，遇有營辦商作出違規的行為或居民舉報營辦商的違規行為時，須立即追查，並向有關營辦商發出警告及作出處分政府亦須檢討現時消費者與電訊服務供應商所獲系統資訊並不對等的問題，即消費者無從及無權得知他們所選用系統的真實資料，令他們只能按服務供應商單方面提供有關通話量通話系統及通話時段的記錄繳交費用，遇有消費者質疑上述資料時，往往只由服務供應商作最終決定，消費者無從申辯或查證就此，本會促請政府盡快研究如何就各類電訊服務包括收費電視本地及跨境電訊網際網路等的提供，確保消費者享有知情權選擇權覆核權投訴權及索償權" 。
  2. Based on results of a lot of practical investigations, academic researches and comparisons of situations of real estate industry in changsha with that in other cities, this paper analyzes the present situations and existing problems of changsha ' s real estate industry and points out that the competition of foreign enterprises, the low degree of openness in renting system, the inefficiency in management, the conflicts of administration and practice, the lack of legal consciousness for agent serv ices, the nonstandardization of real estate management companies and the distemperedness in supervisory systems pose the outside threats ; ill managerial system, low technical level, small scales of companies, few measures for financing and marketing, poor quality and high prices of products pose the inside problems

    本文在大量調查和理論研究的基礎上，分析了長沙市房地產業的現狀和問題，提出了長沙住宅市場需求量預測模型，並對2002年長沙住宅市場需求量進行預測，對長沙房地產業發展進行縱向和橫向比較，論述了外國企業進入中國房地產市場指日可待，論述了我國目前土地出讓制度不透明，政策管理手段繁雜、效率不高，規劃部門與房地產業的滯后與沖突，中介服務機構缺乏法律，物業管理公司無法可依，監控體系不健全等外部環境問題；論述了我國目前房地產企業規模偏小，管理體制乏力，技術力量薄弱，融資渠道狹窄，產品質量不高，產品規格不齊，價格偏高，以及營銷手段落後等內部環境等問題。
  3. Overhead expenses of overhead expenses is to show the enterprise is organization and administrative company production to run all sorts of cost of place happening, include company board of directors and administration department to happen in the management of the enterprise, the company funds that perhaps should consolidate a responsibility by the enterprise ( include wage of administration department worker, repair cost, stock to use up, cost of running stores amortize, office and poor travelling expenses ), union funds, be out of job membership due of insurance premium, cost of labor security, board of directors ( include directorate member to allowance, conference is expended and differ travelling expenses to wait ), invite intermediary orgnaization cost, advisory cost ( contain adviser, legal cost, business receives fee, house property duty, car boat royalities, land royalities, stamp duty, the technology transfers cost, mineral products resource compensates cost, intangible assets amortize, the worker teachs funds, consider to be expended with development, blowdown cost, goods in stock dish deficient or investory profit ( do not include to answer plan the loss of goods in stock that enters the defray outside doing business ), plan the bad zhang preparation that carry and goods in stock cheapen preparation

    治理費用治理費用是指企業為組織和治理企業生產經營所發生的各種費用，包括企業董事會和行政治理部門在企業的經營治理中發生的，或者應由企業統一負擔的公司經費（包括行政治理部門職工工資，修理費、物料消耗、低值易耗品攤銷、辦公費和差旅費等） 、工會經費、待業保險費、勞動保險費、董事會會費（包括董事會成員津貼、會議費和差旅費等） 、聘請中介機構費、咨詢費（含顧問費） ，訴訟費，業務招待費，房產稅，車船使用稅，土地使用稅，印花稅，技術轉讓費，礦產資源補償費，無形資產攤銷，職工教育經費，研究與開發費，排污費，存貨盤虧或盤盈（不包括應計入營業外支出的存貨損失） 、計提的壞賬預備和存貨跌價預備等。
  4. Our country ’ s volleyball professional club starts late and the majorities of the clubs of the national volleyball league tournament don ’ t know very well and attach insufficient importance to the ticket management marketing strategy. the situation indirectly leads to the relatively deep gap between different clubs ’ ticket income

    由於我國排球職業俱樂部起步較晚，全國排球聯賽大部分俱樂部對門票經營的市場營銷策略認識不足，重視不夠，間接導致俱樂部間門票收入出現較大差異。
  5. Revenues are up and with the net they can advertise sales and specials without having to print up special materials

    網上商店使他們的營業收入增加了。同時他們還利用網路來推銷商品，而不必印製什麼專門的材料。
  6. Article 49 administrative and financial expenses incurred by enterprise ' s administrative sectors for organizing and managing production and operation, purchase expenses on commodities purchased, and sales expenses for selling commodities and providing service, shall be directly accounted as periodic expense in the current profit and loss

    第四十九條企業行政管理部門為組織和管理生產經營活動而發生的管理費用和財務費用，為銷售和提供勞務而發生進貨費用、銷售費用，應當作為期間費用，直接計入當期損益。
  7. In the direct selling channel on website of container line co, this thesis sets forth the three functions of online booking, electronic bill of lading and the online payment, specially studies the procedure of electronic bill of lading, - moreover, in the aspects of indirect selling channel on website, applying the model of the necessary existence for electronic medi - dealer and the theory of exchange cost, this thesis concludes that it is important to join the three public network platform

    碩士論文我國集裝箱班輪公司網路營銷研究在網上銷售渠道的集裝箱班輪公司網上直銷方面，闡述網上直銷的三大功能? ?網上訂艙、電子提單及網上支付，其中重點研究了電子提單的流轉程序；而在間接渠道方面，運用電子中間商存在的必要性模型及交易費用理論，說明我國有條件的集裝箱班輪公司加入三大公共門戶網站的重要性。
  8. It is hope that the strategy study illustrated in this essay can provide some experience for china ' s domestic companies and to some extent prepare them for mnc when they are ready to expand their international market, before entering scu for my mba courses, the author of the essay worked for 3 years in marketing department of corpration matsushita electric of china ( cmc ) and wuxi matsushita refrigerator corpration ( wmrc ), . the work there was an experience which familiar with the marketing strategy of japanese - funded companies, their management mechanism as well as china ' s electric appliances market. two year ' s systematic theoretic study gives the author a more profound understanding of the marketing strategies of modern corporations, and enable writer a better insight to the progress and drawbacks experienced by matsushita, by analyzing the growth of matsushita electric in china, the essay intends to reflect the fierce competition and development trend facing both foreign companies and famous domestic electric appliances producing companies

    在本文作者進入川大學習之前，曾在松下冷機有限公司（ wmrc ）營業部，松下電器（中國）有限公司（ cmc ）營業部門服務約三年，對于日資企業在華營銷戰略，管理體系以及國內家電行業現狀有著較為深刻的理解，通過近兩年在川大系統理論的學習，使筆者對現代企業市場營銷戰略有了更加透徹的理解和提高，對于松下冷機在華經營所經歷的挫折和成功有了更為深入的了解，本文試圖通過解析松下冷機在華成長的歷程，從側面反映出當前國外家電品牌和國內知名品牌在國內市場激烈的競爭狀態和發展趨勢。
  9. The dissertation is unfolded as the following : firstly, makes an analysis on the present situation of the patent applying and patent management of chinese enterprises ; then makes an elaborate structural analysis on enterprise patent management both inside enterprise including the interaction among the inventor, the r & d department, the manufacturing and marketing department and the patent managing department and outside the enterprise including the relation that the technical enterprise has with the r & d institute, the financial market, the risk investing company ; finally gives the proposals to the improvement of patent management of chinese enterprises, that is to set up a patent management mechanism

    內容根據題意逐層展開。首先，分析了國內企業專利數量少、質量低、專利管理滯后等現狀；其次，從企業內部和外部兩個方面探討企業專利管理問題：對企業內部，分析了研發人員、技術部門、生產營銷部門和專利主管機構之間的關系；對企業外部，分析了技術企業與高校、科研院所、金融市場、風險投資公司、技術交易市場及司法、行政部門的關系；再次，對上述關系中涉及的企業產權制度、風險投資機制和政府行為準則進行深入探討；最後，提出對策建議。
  10. In 2000, irwin moved to a large local company as a brand manager for 1 year, after that joined kerry oils & grains china in early 2002, worked as a brand manager, following as a senior brand manager, then as the group brand marketing manager for " arawana " & " olivoila " brands till today

    2000年，顧迅進入一家廣東大型民營企業，擔任了近1年的品牌經理，然後在深圳創立了自己的營銷服務公司，在轉型無線娛樂行業未成功后結束創業，在02年初加入嘉里糧油（中國）公司工作， 6年時間內先後擔任「金龍魚」的品牌經理、高級品牌經理及品牌群市場經理，負責品牌群在中國大陸及香港、澳門區域的市場工作至今。
  11. Secondly, according to the fact instance of sanhuan firm, the marketing status of sanhuan firm was analyzed briefly which included the brief introduction of sanhuan firms, analysis of marketing department, analysis of customer characteristic and the marketing distribution status of the product. the market content related to marketing which is developed from customer market to provider market, interior market, competitor market, distribution trader market, affecter market and inviting market was instructed according to the fact instance of sanhuan special automobile firm. these widely extended the meaning and content of the traditional market marketing and proposed the marketing up - to - date depends on the political skill and common relation skill which are carried on in the market availably more and more

    文章首先從營銷理論的發展入手，闡述了對營銷理論研究的必要性，繼而結合三環專用汽車公司的實際情況，對三環專用汽車公司營銷狀況作了簡要的分析，主要包括三環專用汽車公司簡介、銷售部門分析、顧客特徵分析、產品銷售區域分佈狀況等，說明了關系營銷的市場范圍從顧客市場擴展到了供應商市場、內部市場、競爭者市場、分銷商市場、影響者市場、招聘市場等，從而大大地拓展了傳統市場營銷的涵義和范圍。
  12. If dm techniques, especially to association rules, are used in manufacturing, most of enterprises can benefit a lot. though guizhou 3537 shoes - making factory erp system can resolve many problems on production and sales effectively, it isn ’ t perfect enough in analysis, forecast and decision - making. after analyzing 3537 shoes - making factory erp system, we try to use assocition rules to improve it : we built a data warehouse that is used in consignment analysis. assocition rules are used to find out the selling - relationship among varied products. sales department can take measures to gain best marketing result

    本文在對三五三七erp系統中與銷售管理相關的部分進行分析的基礎上，引入數據倉庫與關聯規則技術對其進行改進:在介紹和分析了數據倉庫相關理論和實現技術的基礎上，應用該技術建立以銷售提貨分析為主題的數據倉庫;在介紹和分析了關聯規則挖掘理論和相關演算法的基礎上，運用該方法挖掘各種產品之間的銷售關系，以便發現客戶對產品的購買模式，使公司銷售部門更好地利用各種方法取得更大的營銷效果。
  13. Special blog websites are mushrooming, and they are gradually used in the fields of news dissemination, network marketing, and educational teaching etc. practical teaching is the most important part of teaching system of the high vocational education practicality to train teaching in fact, which is different from the experimental teaching of ordinary higher education and practicing teaching

    博客是信息技術發展的產物， 2002年引入中國，盡管時間很短，但發展非常快，其應用也非常迅速，專門的博客網站也如雨後春筍般成長起來，在新聞傳播、網路營銷、教育教學等領域都得到了廣泛應用。實訓教學是高等職業教育實踐性教學體系最重要的部分，它不同於普通高等教育的實驗教學、實習教學。
  14. The paper attains the company " s advantages and disadvantages for attending the valve market competition after the analysis of company " s history, actuality and the environment by using the tools of pect, poter and csm

    全文從營銷理論、 zf公司歷史和現狀入手，通過對閥門市場宏觀環境、公司主體和市場機會應用pect ， poter ， csm等工具進行分析，發現了公司參與市場競爭所具備的優勢和劣勢。
  15. Sheryl sandberg joined google in 2001 and is currently the vice president of global online sales and operations

    Sheryl sandberg於2001加入google ，她目前是全球線上銷售暨營運部門的副總裁。
  16. Along with the unceasing reformation of power system is unceasing, the government and social put forward the more demand to the market for the power industry, and the tenet of power industry is “ people power for people ”. they continue improve on the style, service quality, and management level of power industry service. a lot of provinces and cities are pressing on with the foundation of client service system through the modern computer and technique of communication web, and building the information system of power distribution, and the call center etc. these systems are the centre of market and customer, and convenience for clients, and optimization the flow of operation, and innovation the way of

    隨著電力體制改革的不斷深入，政府和社會對電力市場服務提出了越來越高的要求，電力部門圍繞「人民電業為人民」的宗旨，不斷改進服務作風、提高服務質量和管理水平，國家電力總公司把2001年作「電力服務質量年」 ，各省網公司、地市供電企業也加緊建立和完善客戶服務支持系統，運用現代計算機和通信網路技術，建立電力營銷管理信息系統、電力客戶服務中心系統、配電網管理信息系統等相關系統，以市場和客戶服務為軸心，以方便客戶為宗旨，優化重組業務流程，創新服務方式，強化監管能力，提高企業決策和管理水平。
  17. Therefor, this paper specializes in marketing strategy and countermeasures of zgcc : ( 1 ) on the base of marketing competition environment system of cemented carbide after entering wto, this paper analyses zgcc ' s superiority, inferiority and opportunity and challengy would be confronted with ; discusses zgcc ' s developing trend and developing strategy in the future ; establishes zgcc ' s " 15th developing strategy ( program ) " ; relates briefly its marketing strategy, " t - type " developing of products, capital operation strategy, enterprise identity strategy and human resource strategy etc ; puts forward that developing medium and high grade cemented carbide products is the main direction of exploiting future marketing of zgcc and concludes that discrepancy marketing strategy will be the main marketing method

    為此，本文對自硬公司營銷戰略以及對策進行專門的研究： （ 1 ）通過對自硬公司在加入wto后的營銷競爭環境系統闡述的基礎上，分析自硬公司的優勢、劣勢和所面臨的機遇和挑戰；探討其未來發展趨勢及發展戰略，並制定公司「十五」發展戰略（綱要） 。簡單闡述其市場營銷戰略、產品t型發展戰略、資本運營戰略、企業文化建設戰略、人才戰略等。提出發展中高檔硬質合金產品將是自硬公司未來開拓市場的主要方向和出路；差異化營銷戰略將成為自硬公司主要營銷手段等結論。
  18. While useful exploration has been done, in order to win the competition in marketing, newly - established ventures should pay more attention to the identification of marketing opportunities, the setting up of marketing departments, the building of cis and brand recognition, optimization of the marketing resources, and market entry strategies

    但要具備更強的營銷應對能力，未來的新建風險企業應該更多關注識別機會、設立營銷部門、建立企業識別和品牌認知、最大化營銷資源效果、確定市場進入戰略五個方面。
  19. Introduction to marketing

    市場營銷入門
  20. While in studying the marketing organizing mode, i analyse the existing problem deeply, the principle which the marketing organization sets up, and then set up " the trinity " organization ( selling, purchasing and after - sale service ) and have solved such problems as department ' s sharp contradiction and information feedback slowly

    在營銷組織模式研究中，深入分析了現有營銷組織存在的問題、營銷組織建立的原理，建立了「三位一體」 （產品銷售、原料采購和售後服務）的營銷組織模式，解決了西南鋁信息反饋緩慢、部門矛盾尖銳等問題。
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