行銷職能 的英文怎麼說

中文拼音 [hángxiāozhínéng]
行銷職能 英文
marketing function
  • 行 : 行Ⅰ名詞1 （行列） line; row 2 （排行） seniority among brothers and sisters:你行幾? 我行三。where...
  • 銷 : Ⅰ動詞1 （熔化金屬） melt （metal）2 （除去; 解除） cancel; annul 3 （銷售） sell; market:產銷平衡...
  • 職 : Ⅰ名詞1 （職務; 職責） duty; job; 盡職 do [fulfil] one s duty; 失職 neglect one s duty; derelictio...
  • 能 : 能名詞（姓氏） a surname
  • 行銷 : be on sale; sell
  • 職能 : function
  1. Finally, paper use marketing theory and method, according to actual demand and vegetables development trend of consumer, propose in order to set up a new channel, its concrete train of thought is : make great efforts to change government ' s function, accelerate setting up the material flow of vegetables and electronic business system, fully utilize enterprise ' s advantage, support the transportation and sales organization of vegetables and agricultural technology association energetically

    在最後兩章，論文運用市場營銷學的理論和方法，根據武漢市消費者的實際需求和蔬菜市場的發展趨勢，提出了以建立扁平化、快捷化蔬菜營銷渠道為方向，對現有渠道進行優化和整合的方案，其具體思路是：努力轉變政府職能，加快建立蔬菜物流和電子商務系統，充分利用企業優勢，大力扶持蔬菜運銷組織和農業技術協會。
  2. In eu and usa, there are numbers of anti - dumping actions to china, the number is great, the tax rate is high, and they cause serious danger with the development of the enterprise and the economy of china, and this impels the chinese government and enterprise to seek countermeasure too, such as giving play to the functions of the government, industry association, organizing the enterprises plea bargaining, especially to the " non - market economy " system and " surrogate country ". and the chinese exporters can utilize the public interest clause or the judicial review to safeguard their lawful rights

    歐盟與美國對中國的反傾銷行為次數多、數額大、稅率高，對中國的經濟與企業的發展造成了嚴重的危害，也促使中國企業及中國的理論界尋求應對策略，如發揮政府、行業協會的職能，組織企業積極應訴，對其「非市場經濟」內容提要制度、 「替代國」制度等進行抗辯，並利用其公共利益等條款或利用行政復審、司法審查等制度維護中國出口商的合法權益。
  3. And then, the key fundamental internal factors to the determination of clfg ' s performance are picked up from all basic factors affecting operation efficiency with ism quantitative approach. based on the results of the internal and external analysis, problems like advantages and disadvantages, opportunities and challenge, and key points of clfg to be solved quickly are made clear and definite. on the basis of the above is formulated the overall strategy like operation thoughts, goal, development strategy ， diverse strategy and internationalization strategy, etc. meanwhile, the function - layer strategy such as marketing strategy, r & d strategy and human resource development strategy, etc., are also worked out

    在對企業的外部環境進行分析之後，本文又從企業的科研開發能力、市場營銷能力、組織管理能力、財務能力等四個方面對企業內部條件進行了深入分析，評估了企業自身所擁有的資源和條件現狀，並分析了企業資源和條件變化的趨勢，確定了企業的優勢和劣勢，同時運用ism分析法建立了解釋結構模型，定量分析了企業內部經營管理的各種基本因素，找到了影響企業經營效益的關鍵因素，為制定企業的總戰略和職能層戰略提供了客觀依據。
  4. First, based on investigation and analysis on real estate background and the actual situation of jiangbei real estate development company, the problems and the foundmental root causes existing in the operation management are found out. secendly, according to the requirements of modern business management theory and modern enterprise system, a business management model with quality management being the core is put forward by comparing and analyzing several management models, and selecting one management model as the major with multiple management models existing. based on this, the author has designed the main frame for the management model, completed organizational structure designing, department function and work position describing, work flow and work process designing, establishment of regulations, and formed the organizational structure of the management model. in addition, the varies important management actions, including human resources management, quality management, financial management, marketing management, information management, are analyzed and studied in order to enrich and improve the content of the management model. finally, the author has also put forward the measures and requirements to ensure the effective operation of the management model

    首先，在調查研究的基礎上，通過對房地產行業背景和江北房地產開發公司現狀的分析，找出公司現行狀態下經營管理中存在的問題和困難，並分析原因，查找根源；其次，根據現代企業管理理論和現代企業制度的要求，通過對幾種較為流行的管理模式的分析比較，選擇以一種管理模式為主，多種管理模式相結合的方法，提出以質量管理為核心的企業管理模式；在此基礎上，對管理模式進行整體性的組織設計，完成組織結構設計、部門職能制定和崗位描述、工作流程及工作程序設計、規章制度體系的建立等工作，構建管理模式的整體框架；另外，針對各項重要的管理活動，如人力資源管理、質量管理、財務管理、營銷管理和信息管理等，分別進行分析研究，以充實和完善管理模式框架的具體內容；最後，為確保管理模式順利、有效地運行，明確提出「完善公司內部治理機制，健全公司外部治理機制」的保障措施和具體實施步驟。
  5. In order to clear up these causes, i proposes vendor centrally managed inventory mode and design operational steps to implement this mode, including business structure reorganizing and functional department integrating ; constituting strategic partnership with core vendor ; information system ' s building ; combining of the third part logistic and self - support logistic ; distribution network redesigning. finally, this article establishes a mathematic optimal model to find out the number and locations of inventory transferring centers

    針對這些問題，論文提出了供應商集中管理庫存的模型，並且對神龍公司實行供應鏈管理庫存進行了模式設計，包括組織結構重組，職能部門集成；與核心分銷商建立戰略夥伴關系；信息系統建設；第三方物流與自營物流相結合的配送體系；整車物流網路的再設計。
  6. Based on the above - mentioned analysis, we use the theoretical knowledge of project management to elaborate the various possibilities to resolve the problems, and then put forward effective countermeasures, which include analyzing the competition strength of retapase in the biopharmaceutical industry ; evaluating the resources of the fdzj company and its competition strength by using the swot analysis method, collecting the market information by questionnaire survey, interview and document retrieval of domestic and internal literatures. after this, we predict the market requirement and the price of the rctapasc and propose to set up a project management team which can control the r & d, production, sales, finance and affair communicating personnel systematically

    本文在深刻剖析上述問題的基礎上，運用項目管理方面的理論知識，充分闡述問題的解決方案，給予了有效的對策。其中包括：項目行業與競爭力分析，運用swot分析法評估公司資源和競爭能力，通過書面調查、訪談及查閱國內外相關文獻等方式收集市場信息，在此基礎上，進行項目的市場需求量預測，價格預測。成立集研發、生產、銷售、財務及公關人才於一身的項目團隊管理項目，並採用強矩陣結構，集合直線制與職能制的優勢，對全體員工實行股份期權激勵，使員工利益與項目形成命運共同體。
  7. Lastly, it raises some principalmethods on how to further the reform of our country ' s book distribution, which areto adjust and improve the structure of book distribution, to establish modemmarketing network system, to change the relationship between presses andbookstores, to make publishing and distribution goes well, to change the function " and establish a new pattern of book distribution management, to abide by the rule oflaw in order to construct a good background of book market, and to train andexploit talented persons of book distribution. one of the originality of this thesis is that the topic is very new the reform ofpublishing field, to be exact, began with the reform of book distribution

    最後從六個方面提出了深化圖書發行管理體制改革的主要途徑，即加大工作力度，調整和優化圖書發行產業結構；以連鎖經營為突破口，建立現代化營銷網路體系；調整社店關系，實現出版與發行的雙贏：轉變職能，建立圖書發行管理新模式；厲行法治，創造良好的圖書市場環境；樹立人本觀念，做好圖書發行人才的培養、開發和使用工作。本文的創新之處，一是選題富有新意。出版領域的改革，嚴格來說是以圖書發行管理體制改革為切入點而逐步展開的。
  8. Proceed with warehouse current situation of the data, has stated the function of the data warehouse of marketing in the future emphatically ; second part introduce marketing data basic conception involved in the warehouse mainly, include some basic conception and basic operation mainly among them ; the third part to marketing data abstraction of data of the warehouse mainly, marketing data of warehouse include marketing data of database of operating etc. mainly, the data to draw according to one basic marketing basic function of company mainly, with entering commonly, round pin, storing the system the samly, this text provides detailed procedure and data ; some data in the data warehouse of marketing come from the relevant theme in addition, a series of measures including the products, taking in the customer, rival and marketing mainly ; make a more detailed explanation to the enterprise layer model of the data warehouse of marketing mainly with fourth part of this text, usually, the model of a datum warehouse includes three big basic respects mainly : conceptual model, logic model and physical model

    從數據倉庫現狀入手，著重說明了未來營銷數據倉庫的作用；第二部分主要介紹了營銷數據倉庫中所涉及的基本概念，其中主要包括一些基本概念和基本操作；第三部分主要是對營銷數據倉庫中數據的提取，營銷數據倉庫中的數據主要包括操作型營銷數據庫中的數據，這部分數據主要是根據一個基本營銷公司的基本職能進行提取，和通常的進、銷、存系統一樣，本文給出了詳細的流程和數據；另外營銷數據倉庫中的一部分數據來自於營銷過程與其相關的主題，主要包括營銷的四個基本步驟和幾個基本主題（產品、客戶、競爭對手） ；本文的第四部分主要對營銷數據倉庫的企業級模型做一個比較詳細的說明，通常，一個數據倉庫的模型主要包括三個大的基本方面：概念模型、邏輯模型和物理模型。
  9. In this paper, customer - oriented strategy is raised according to the analysis on textile consuming culture ; competitive strategy of lowest cost and differencization is advised on the analysis of advantage, risks, application of three basic competitive strategy ; functional strategy of international market for demian group is proposed as well, to take homeland as a business center while carrying out transnational business ; set up branches and agencies in developed countries to enchant export and make direct investment in developing countries thus products made there can be sold local to reduce cost and avoid trade barrier via the marketing competition and functional strategy of overseas investment to realize competitive strategy

    文中對企業的內外部環境進行了分析，重點分析入世對紡織企業的影響、德棉集團的競爭優勢和存在的劣勢；通過對紡織品消費文化的分析，確立德棉集團應樹立需求為導向的戰略構想；對三種基本競爭戰略的優勢、風險、適用途徑進行分析，德棉集團應採用低成本、差異化競爭戰略；並論述德棉集團國際市場的職能戰略：在地域上以母國為中心，開展跨國經營。在市場進入和投資方式方面，對發達國家設立分銷機構、辦事處，加強出口貿易。對發展中國家直接投資辦廠，生產后海外銷售，可降低成本和迴避貿易壁壘。
  10. The two factories affiliated to zhenxing company both carry out the manager - directed, department - based approach to management. they each have 5 functional departments : technical service department, marketing department, production department, quality inspection department, and human resources financial department

    振興公司兩大工廠皆實行由工廠經理領導的部門負責制，下設技術服務部市場營銷部生產製造總管部質量檢驗部人事財務總管部等五大職能部門。
  11. Before the reform, a commercial bank, which is going to build up the flatting organization constructer, requires many conditions including the software and hardware. at first, the data center of customer manage system in a commercial bank must be perfect, which can deliver record quickly and search related information accurately ; the second, the commercial bank must establish a set of complete cost management system and index standards. when business sections want to check the cost and profits assignment fairly as well as reasonably, there is a chapter can follow

    本文在闡述了商業銀行組織結構扁平化改造的必要性和實施條件之後，探討了錦州市商業銀行進行扁平化改造的具體措施、過程及結果，並針對改造過程中出現的問題，包括銀行股份持股比例、銀行業務改革、銀行營銷職能優化和組織內部控制等方面，作者提出了后繼優化方案，力圖使商業銀行組織扁平化改造能有一個更加完美的效果。
  12. In con - trast, persons may be described as directors, for instance, finance director, marketing director or human resource director, without their occupying the po - sition of directors within the meaning of section 4

    反之，一個公司的職員可能有董事的職銜，但實際上卻沒有董事的職權。例如財務董事、行銷董事或人力資源董事等，這些人就不算是董事。
  13. In the third part, according to the purpose and principles of compensation redesign, new compensation plans for administration department, operation department, sales department and top management positions are proposed respectively

    第三部分闡述了對cy股份有限公司薪酬體系進行優化設計的目的、原則，並分別對職能部門、生產部門、銷售部門、高層管理者設計了不同的薪酬方案。
  14. In august 2006, mr. okamoto transferred to the sales department as manager, an opportunity he would be unlikely to land in japan, he believes. the position requires the ability to handle price negotiations in addition to a familiarity with the technology, which he feels has offered a new challenge to his career

    2006年8月，網本先生轉為行銷部門經理，他認為在日本是不可能有這種機會的，此一職務不只需要有議價能力，而且需要對技術熟悉，他也認為這項工作對自己的生涯規劃充滿了挑戰性。
  15. The thesis is divided into five parts altogether, i. e. : foreword, customer value theory and relevant concepts of car manufacturing enterprise group, necessity of studying on marketing functional positioning

    第三章:對汽車製造企業集團的發展現狀和營銷職能定位現狀進行了分析，並提出了營銷職能定位研究的意義和指導思想。
  16. Some people hold unilateral or mistaken awareness of it ; marketing falls short of efficiency ; marketing functions are divided seriously ; and banks management is restricted by factors of government policy, basic market conditions, system and mechanism, human resource, bad assets and so on. in other words, traditional selling management model dominates banking, which ca n ' t meet the needs of the development of market economy

    國內許多商業銀行的領導和員工對營銷管理的認識存在片面性甚至是誤區，商業銀行營銷效率偏低，營銷職能分割嚴重，營銷管理還受到政策、市場基礎設施、體制、人員素質及不良資產等因素制約，其本質仍是傳統的以交易為中心的銷售管理模式，不能適應市場經濟的發展需要。
  17. In fact, due to the great contrast between selling and buying during the modern enterprises " market situation and the great change of people ' s producing and consuming concepts, the marketing function becomes the prime companies " function. marketing becomes the core function when modern enterprises operation. and corporation ' s other functions are all in it ' s leading

    事實上，在現代企業的市場環境下，由於買賣雙方力量的對比如此明顯，人們的生產、消費觀念經歷了如此巨大的變化，以至於營銷職能成為企業的首要職能，營銷成了現代企業生產經營的核心，企業的一切其他生產經營活動，都要緊緊圍繞這個核心進行。
  18. The thesis selected marketing functional position of car manufacturing enterprise group as the research object, attempt to research the problem of marketing management of the enterprise group from the customer terminally, with customer value theory, combined marketing management real work of first automobile group company ( fagc ), propose improvement imagine to marketing functional positioning of fagc

    第二章:對汽車製造企業集團的顧客價值理論進行了深入的研究。研究顧客價值的理論根源，並進行了成果歸納，對汽車製造企業集團、營銷組織、營銷職能的相關概念進行界定，為下一步研究打下了基礎。
  19. As mentioned earlier, travel agents can also function as clerks, sales representatives, and counselors, and there are appropriate times for each role

    以前曾經提到過，旅遊代理集旅遊職員、銷售代表和旅遊顧問於一身，並適時行使適當的職能。
  20. Under this circumstance, trade association, as the media of enterprises, should understand the whole trade situation and each enterprise essential benefit. if trade association gives full play to its function of management and coordination, organizes and assistances our enterprise to enhance the work of appeal and respond to action, it will play an essential role

    在這種情況下行業協會作為各個企業共同組織的社會中介，全面了解行業的整體情況以及各企業的實質利益，若能充分發揮它的管理和協調職能，組織和協助國內企業加強反傾銷的申訴和應訴工作，將具有不可替代的特殊作用。
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