顧客價值分析 的英文怎麼說

中文拼音 [gùkèjiàzhífēnxī]
顧客價值分析 英文
customer value analysis
  • 顧 : Ⅰ動詞1 （轉過頭來看; 看） turn round and look at; look back; look at 2 （注意; 照管） take into a...
  • 價 : 名詞1. （價格） price 2. （價值） value 3. [化學] （化合價） valence
  • 分 : 分Ⅰ名詞1. （成分） component 2. （職責和權利的限度） what is within one's duty or rights Ⅱ同 「份」Ⅲ動詞[書面語] （料想） judge
  • 析 : Ⅰ動詞1. （分開; 散開） divide; separate 2. （分析） analyse; dissect; resolve Ⅱ名詞（姓氏） a surname
  • 顧客 : customer; shopper; client; patient
  1. ( 6 ) there are value analyses on the forming field of cl. the concepts, " the nonprofit cl " and " the anticipant cl ", are set forth. the article systemically discusses the change of the forming field of cl in the mutual change of the value of corporations and loyal customers

    （ 6 ）對顧客忠誠形成區域進行了價值分析，提出了「非盈利顧客忠誠」 、 「期望的顧客忠誠」等概念，並系統地闡述了企業和顧客的價值互動給顧客忠誠形成區域帶來的變化。
  2. Based on former research relating to customer value, this article first proposes three new concepts, i. e. customer expecting value ( cev ), designed value ( dv ), decisive customer value ( dcv ). then expounds different implication of several fundamental concepts and distinguishes correlation one another such as, customer expecting value ( cev ), customer perceived value ( cpv ), customer perceived cost ( cpc ) and decisive customer value ( dcv )

    在前人有關顧客價值研究的基礎上，本文補充提出顧客期望價值、設計價值和顧客決策價值三個新概念；進一步區別和闡釋顧客期望價值、設計價值和顧客感知價值等基本概念的涵義和相互關系，構建一個融合了cev 、 dv 、 cpv 、 cpc 、 p 、 c 、 ncv 、等多個變量的顧客價值動態分析模型；並概括其基本內涵和潛在意義。
  3. But as development at full speed in car industry, every large car manufacturing company set up the enterprise group, and has set up corresponding or wholly - owned or controlling or participating shares company around the single car brand, because of scattering of the property right, make every large car manufacturing enterprise group company present the question of centralization or fraction of state power too in marketing function. therefore derive it to the problem of how to make a positioning of marketing function on two aspects of enterprise group companies and brand companies

    營銷管理從本質上說應該是基於顧客價值的「拉」式過程，而不完全是基於企業自身能力和資源的「推」式過程，本文則是基於顧客價值理論，試圖用一種全新的視角從顧客價值分析入手，逆向推導營銷職能在汽車製造企業集團公司和品牌公司兩個層面的定位，並以第一汽車企業集團公司作為實證應用的藍本，根據理論探討總結出的營銷職能定位內容，為企業兩個層面的營銷職能定位做出了基本設想。
  4. Value of customer loyalty and strategy to enhance it

    顧客忠誠的價值分析及提升策略探討
  5. First, on behalf of company, the paper investigate the five factors which can influence the customer ' s lifetime value and the customer - product yielding capacity ; then, the paper analyzes the customer delivered value according to the indifference curves of microeconomics ; in the end, the paper poses the paper ' s core theory - customer value model and gives a thorough analysis of it and its sub - factors in accordance with the customer equity model presented by roland t. rust

    首先站在企業的角度分析了影響顧客終身價值的五類因素和顧客?產品盈利能力，接著借用微觀經濟學的無差異分析法分析了顧客讓渡價值，最後根據拉斯特的顧客資產模型提出了本文的核心理論? ?顧客價值模型，並進一步細化了顧客價值的亞推動要素。
  6. What is the meaning of customer value and how to create customer value are explored in this chapter as well. chapter 2 presents customer value analysis, including gale value appraise model analysis, dynamic analysis and strategic analysis, and the relation of customer value innovation and core competence. customer value management are discussed in chapter 3. we explore the meaning of customer value management and customer life value, analyze how to create customer value, and present the support implementary system. chapter 4 presents how to mine critical customer value based on the case about diesel engine industry

    第二章為顧客價值分析，內容涵蓋了蓋爾的價值分析模型、顧客價值的動態分析和戰略分析，以及顧客價值創新與核心競爭力的關系。第三章為顧客價值管理，探討了顧客價值管理的內涵和顧客終身價值的含義，分析了如何創造顧客價值，給出了顧客價值戰略實施的支持體系。第四章為關鍵顧客價值挖掘? ?以柴油機行業為例。
  7. In the second part, knowledge management theories were used to discuss what are customer capital and its character, functional mechanism in the customer value delivering system, a new value delivering model was given. and then, the increase in customer value was studied by using the new conception - the value chain of customer relationship. moreover, the increase in customer value and management of customer capital and knowledge management were unified

    第二部分運用知識管理理論，分析了客戶資本及其性質，將客戶關系因素引入「顧客價值傳遞系統」 ，構造出新的價值傳遞模型；提出了「客戶關系價值鏈」的概念，研究了客戶價值的增值特性，並將客戶價值增值、客戶資本管理與知識管理統一起來。
  8. Analysing the fram of china unicom dezhou branch cdma marketing strategy, dezhou branch erects demand strategic conception. it takes users " measure, and makes the different service items

    以德州聯通cdma市場營銷分析，為用戶量體裁衣，制定滿足用戶需要的消費套餐，從顧客價值出發制定營銷戰略，贏得顧客和留住顧客。
  9. Starting with customer value, using marketing management theory and competition advantage theory as guidance, regarding value chain as a strategic tool, the author analyzes the main value activity of an enterprises systematically so as to bring forward the basic strategy - combination of cost advantage and otherness - for seamless steel enterprises to participate in market competition. furthermore, by introducing modern marketing management concepts, the author also brings forward how to build the marketing channel system for the seamless steel enterprises

    本文從顧客價值入手，以營銷管理理論和競爭優勢理論為指導，將價值鏈作為一種戰略性的工具來對企業的主要價值活動進行系統分析，以尋找企業獲取成本優勢和標歧立異的途徑和方法，提出了無縫鋼管生產企業參與市場競爭應採取成本領先和歧異化相結合的基本戰略，並引入現代營銷管理理念提出了如何構建無縫鋼管生產企業的營銷渠道體系。
  10. This is the only way for the enterprises to adapt to the market competition. tangrenshen group is one of the leading enterprises in agriculture industrialization, whose green market strategy is essential and also has profound significance to its growth and adapting to the interior and exterior environment. this paper points out the tangrenshen group can seize the chance of green consumption, occupy a good position in the new round of market competition and grow in the green wave, only after it executes the green market strategy, based on the study of tangrenshen group ' s history, the development of its marketing conception and its enterprise culture and what ' s more, the analysis of its interior and exterior environment

    本文通過對唐人神集團的發展歷史、營銷理念的演變、企業文化狀況進行梳理，根據顧客價值分析、消費者行為分析、行業分析、產業結構分析，在唐人神集團內外環境swot分析的基礎上，指出唐人神集團必須實施綠色營銷戰略，才能抓住綠色消費的機會，只有盡快採取以下綠色營銷戰略：開發綠色產品，制定適宜的綠色價格，選擇恰當的銷售渠道，大力開展綠色促銷活動，採用先進的綠化技術，實施綠色管理，創建綠色品牌，樹立綠色企業形象，才能在新一輪的市場競爭中搶佔先機，在綠色浪潮中發展壯大。
  11. By analyzing the purchasing process of retail customers to know the elements composing affecting customers value and cost. those different elements can be transformed by " value exchange coefficient " into uniform measurement unit to be compared and calculated

    同時，通過分析零售顧客的購買活動過程，辨識了影響顧客價值和顧客成本的各要素構成，且認為各種不同性質的要素之間，可以通過「價值轉化系數」轉化為可以進行比較和計算的統一計量單位。
  12. From the analysis about classical competitive advantage theory we can get that customer value is the critical element which influence a company ’ s success

    從對經典競爭優勢理論的分析得出，顧客價值是影響企業成功的關鍵要素。
  13. And then introduces the basic principle, main content and limitations of these models. the customer value theory analyzed in this part is the theoretical foundation for constructing the new model of customer value based on brand community. part two, it is the retrospect of theory of brand community, and it begins

    第三部分從顧客價值研究的新視角出發，從中找出基於品牌社群的顧客價值要素，進而對科特勒顧客讓渡價值理論進行修正，建立基於品牌社群的顧客價值模型;最後，通過中國移動通信服務業中動感地帶品牌社群的實證分析，驗證模型假設。
  14. Based on the analyses of the former chapters, chapter five deals with how to improve the customer satisfaction by elevating customer value, handling customer complaint, governing service recovery, controlling employee satisfaction and building customer - oriented organization, etc

    第五章根據前四章的分析，從提升顧客價值著手，結合顧客抱怨的處理和服務補救、員工滿意度和以顧客為中心的組織結構，討論了顧客滿意度提升的途徑。
  15. Analysize two basic strategies with customer value analysis model

    用顧客價值分析模型解析兩種基本戰略
  16. Customer value analyzing is the basis of firm ' s strategy analyzing

    顧客價值分析是企業戰略分析的基礎。
  17. Analysis of customer value is also the foundation of strategy analyzing and strategy selecting

    顧客價值分析是企業戰略分析和戰略選擇的基礎。
  18. Customer orientating, customer value orientating and customer value strategy selecting are all based on the profound analysis of customer value, which is also the premiers that firm meets customer ' s satisfaction and gains the customer ' s loyalty

    企業的目標顧客定位、顧客價值定位和顧客價值戰略選擇都離不開對顧客價值的深入分析，都建立在顧客價值分析的基礎上，因而顧客價值分析也是企業贏得顧客滿意和顧客忠誠的必要前提。
  19. Finally a model of strategic management basing on customer value, using value chain, achieving competitive advantage is given, chapter four first discusses the deficiencies of the classical strategic analysis, then explains why strategic analysis should include customer value analysis, and stresses customer value analysis should be the starting points of formulating strategic management

    第四章首先闡述了經典戰略分析的不足，認為需將顧客價值分析納入戰略分析范疇之中，作為制定戰略管理的邏輯起點，最後介紹了如何進行顧客價值分析。
  20. It still systematically states general theories on brand fostering, which include brand establishing and brand extension theory. the former theory includes the meaning of brand loyalty and lays emphasis on recommendation of the way where false loyalty emerges and by which we analyses the value of loyal consumer

    還全面系統地闡述了品牌培養的一般理論：一是品牌的創建理論，包括品牌定位的含義、原則，品牌命名的含義、原則，品牌忠誠度的內涵，重點提出了偽忠誠產生途徑和忠誠顧客價值分析的途徑。
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